How To Insert Pinterest Pin It Button On Shopify?

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how to insert pinterest pin it button on Shopify

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Adding the Pinterest Pin It button to your Shopify product pages empowers your customers to share your products with their followers. It expands your reach and boosts sales.

In this guide, we'll walk you through the simple steps to integrate the Pinterest Pin It button into your Shopify store, regardless of your technical expertise.

Before You Get Insert Pinterest Pin It Button To Shopify

To connect your Shopify store to Pinterest, you'll need to:

You can quickly link your Shopify business to Pinterest and leverage the visual platform to increase sales and customer traffic by following these steps.

How to Insert Pinterest Pin It Button On Shopify?

Adding the "Pin It" button from Pinterest to your Shopify store is a simple way to get more people to see your products and learn about your brand. Here are three quick and easy ways to do it:

Option 1: Link Your Shopify Store To Pinterest

The simplest way to add Pinterest Pin It buttons to your Shopify store is by utilizing the official Pinterest app. This app seamlessly integrates your product catalog with Pinterest, ensuring that your products are easily discoverable on the platform.

All of your items will be posted to Pinterest immediately by the app. The information about the products that you show on Pinterest is always correct because it gets information from your products in real time.

Step 1: Go to your Shopify account and log in.

Step 2: You can find the Pinterest app on Shopify's app store page. Look over the rights, and click "Add App" if you approve.

Step 3: To finish setting up the Pinterest app on Shopify, follow the steps shown on the screen.

The best part is that these product pins connect right to the things in your store. Folks who click through go straight to the item page in your online store!

NOTE: Stores with a business address in any of these countries can use Pinterest: Australia, Austria, Belgium, Cyprus, Czechia, Denmark, Finland, Greece, Hungary, Sweden, Switzerland, Mexico, Japan, Argentina, Colombia, or Chile

Option 2: Using EComposer Page Builder

Another way is to use the EComposer Page Builder to add social buttons to product pages and make them look good. The drag-and-drop tool in this app lets you make changes without knowing how to code, and it also has a feature that lets you add social buttons.

Here are the steps to do it:

Step 1: Search the Shopify App Store for EComposer Page Builder or click our icon below to get it.

Step 2: After installation, you can start EComposer on the Shopify admin dashboard by clicking the "Start building" button.

Using EComposer Page Builder

Step 3: Pick the type of page you want to make. In this case, we'll pick the product page.

Step 4: Then, in the "Elements" tab, find and drag "Social" in the basic section to the desired page location.

Using EComposer Page Builder

For example, we will insert the Pinterest pin button below the product title.

Step 5: In the edit menu, select the edit Pinterest button. You can remove other social buttons if you want.

Using EComposer Page Builder

Step 6: Save your changes to save the draft and publish the page if you want to apply it to your store immediately.

Option 3: Add The Base Code

It is possible to add the Pinterest tag to Shopify by coding, but we don't suggest it. You can connect your store to the Pinterest for Shopify app by following the steps above. This way, your tag will be added immediately.

You can refer to Pinterest's instructions with code here.

Tips For Inserting Pinterest Pins To Drive Conversions On Shopify

Pinterest isn't just a place to find ideas; it can also help you get people to visit and buy from your Shopify store. Smart Pinterest use can help you reach more people, spread the word about your brand, and finally make more sales.

Consider Your Target Audience

While Pinterest has historically been a popular platform for women, it's rapidly expanding its user base to include more men and younger demographics. According to Pinterest's data:

  • Women still make up 60% of users, but men, especially younger generations, are increasingly joining the platform.
  • The number of male pinners and Gen Z pinners has grown by 40% year-over-year.
  • Annually, this indicates significant purchasing power.

People who use Pinterest are not only busy but also tend to spend more. This makes it a great place to sell goods and services in many categories, from food to expensive items. Businesses can use Pinterest to reach their target audience and make more sales if they know how the demographics and tastes of Pinterest users are changing over time.

Apply For Verified Merchant Status

You may have seen the desired blue badge next to a Pinterest account. This badge shows that the store is a Verified Merchant, which is a sign that the brand is real and trustworthy. It's not just about getting noticed; getting this difference opens up a world of benefits that can really help your online business.

An example of a Verified Merchant account.

An example of a Verified Merchant account.

To become a Verified Merchant, go to the Business Hub on your Pinterest account or click on this link.

But first, make sure everything is set up correctly:

    • Connect your product list to Pinterest, and make sure the Pinterest tag is put correctly on your Shopify store website.
  • Make sure you follow Pinterest's Merchant Guidelines.
  • You will have a better chance of getting that valuable Verified Merchant badge if you get these things in order.

    Automate Shopify Social Media Posts

    In today's fast-paced digital world, any online business needs to have good social media marketing. You can save time, work more efficiently, and get more people to visit your Shopify store by setting up your social media posts to be automatically shared.

    You can reach people who are very visual on Pinterest and get them to visit your Shopify store by sharing your items there.

    We have a tutorial on how to automate Shopify social media posts.

    Key Takeaway

    The Pinterest Pin It button is easy to add to your Shopify store if you follow these simple steps. This will make it easy for your customers to share your goods on Pinterest, which will bring more people to your site and raise awareness of your brand. To keep your Pinterest page interesting and new, don't forget to change your product pins often.

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