195+ Best Products to Sell on Free Shipping Day 2025

Free Shipping Day has become one of the most exciting online shopping events every year. Every December, millions of shoppers rush to buy gifts and essentials with the promise of zero shipping fees. For store owners, it’s a golden opportunity to attract new customers, clear inventory, and boost end-of-year sales before the holiday season ends.

The challenge is knowing which products people actually want to buy. In this guide, we’ll share the best products to sell on Free Shipping Day 2025. Based on current shopping trends, customer demand, and past sales performance, these items are proven to perform well. Whether you run a fashion, home, or gift store, this list will help you choose winning products and make the most of this year’s Free Shipping Day.

Free Shipping Day vs. Other Shopping Events

Free Shipping Day is a specific, one-day event in mid-December that focuses exclusively on offering free shipping with guaranteed Christmas Eve delivery, while other shopping events like Black Friday offer broader discounts and promotions that can include free shipping but aren't limited to it. Free Shipping Day provides a focused incentive for last-minute shoppers, while larger events offer a wider variety of deals but can be more confusing to navigate. 

So… what is Free Shipping Day exactly? Free Shipping Day is a one-day online shopping event, usually held in mid-December, where thousands of retailers offer free shipping with guaranteed delivery before Christmas. It was created to encourage last-minute holiday shoppers to buy online instead of going to physical stores.

How it relates to other holidays?

Free Shipping Day happens after big shopping events like Black Friday and Cyber Monday. While those focus on deep discounts, Free Shipping Day focuses on convenience and delivery speed. It targets shoppers who still have gifts to buy but want to avoid extra shipping fees or delivery delays.

Below is a quick comparison and research from EComposer of how Free Shipping Day stands out among major shopping events:

Free Shipping Day is special because it combines trust, urgency, and convenience. Instead of looking for the best deals, people are more likely to buy when they know their package will arrive on time and they won't have to pay for shipping. This means that store owners can boost sales by picking products that are light, easy to ship, and attractive to people who buy them later.

And to reach its full potential, an online store to simplifies the buying process to the shipping experience is a must. If you do not already have one, Shopify makes it easy to set up a store with its simple drag-and-drop builder.

199 HOT Products to sell on Free Shipping Day 2025

Hot products for Free Shipping Day 2025 include home goods (like blankets and candles), pet supplies (such as toys and grooming gloves), tech gadgets (like wireless microphones and drone cameras), and health and wellness items (such as supplements and facial massagers). Other popular categories are beauty products and eco-friendly and sustainable goods. 

Trending Gift Products (2025 bestsellers)

(Source: EComposer’s Template)

1. Smart mugs: let you change the temperature to keep drinks warm. They are great for home or work.
2. Mini projectors are small and easy to set up, making them great for movie nights or gaming on the go.
3. Bluetooth speakers are stylish, portable, and have great sound. They're perfect for music lovers.
4. Massage guns are popular with fitness enthusiasts and anyone who needs to relax their muscles quickly.
5. Aromatherapy diffusers: use essential oils and calming light effects to make a space more relaxing.
6. Smart alarm clocks: use sound, light, and app features to make getting up easier and more fun.
7. Photo printers: Print pictures from your phone right away. These are great for gifts or memories from your travels.
8. Cordless hair curlers are a must-have for quick hairstyling because they are easy to use and travel well.
9. Electric toothbrush kits are high-end and make great gifts. They come in sleek designs and have multiple cleaning modes.
10. Jewelry organizers are small and stylish, making them great for keeping your accessories neat and safe.
11. Personalized necklaces are a simple but meaningful gift that will last forever.
12. A makeup mirror with lights is a must for beauty, which gives you the perfect lighting for your daily routines.
13. Hoodies with cozy blankets are warm, big, and popular right now for people of all ages who like to be comfortable.
14. Custom photo puzzles are a fun and personal way to make memories into a group activity.
15. Scented candle sets are always in demand because they combine home decor and relaxation.
16. Smart home lights: let you change the color and control them with your voice, which is great for people who know how to use technology.
17. Portable blenders are great for people who love smoothies or want to eat healthy.
18. Mini skincare fridges are both stylish and useful because they keep skincare products fresh and organized.
19. Pet cameras are a hit with pet owners because they let them watch and talk to their pets when they're not home.
20. Organizers for your desk: They are sleek and modern, and they help people keep their workspaces neat and productive.
21. Memory foam slippers are soft, supportive, and great for staying warm inside.
22. Personalized keychains: Small, thoughtful gifts that feel personal and unique.
23. Compact air purifiers: Great for home offices or small rooms, promoting better air quality.
24. Cooking gift sets: Include spices, sauces, or utensils for foodies and home chefs.
25. Customized calendars: Combine photos and personal notes, perfect for year-end gifting.

Practical Everyday Items That Feel “Giftable”

1. Insulated water bottles: Everyone needs one every day to keep drinks hot or cold all day.
2. Travel mugs are great for people who commute or love coffee and want to drink it on the go.
3. Reusable lunch boxes are useful for students, office workers, or anyone who brings food from home.
4. Phone stands are great for watching videos, making video calls, or reading recipes without using your hands.
5. Cable organizers: Make it easy to keep desks or travel bags tidy by keeping cords from getting tangled.
6. Power banks are small and useful for keeping phones charged while you're busy or on the go.
7. Desk lamps with USB ports are useful lights that also charge devices. They are great for students and professionals.
8. Memory foam slippers: These are a nice gift for the home because they are soft and comfortable.
9. Towel sets: Good towels are useful, simple, and appreciated by anyone
10. Bathrobes: Soft and relaxing, a nice daily-use gift for home comfort.
11. Smart plugs: Help users control lights or appliances through their phones easily.
12. Key finders: Attach to your keys or bags so you can use an app to find them quickly.
13. Mini humidifiers: add moisture to the air inside, making them great for use in the office or bedroom.
14. Multi-tool kits are small sets that are useful for small jobs around the house or outside.
15. Shoe care kits are great for professionals who want their shoes to look good every day.
16. Pillowcases or bedding sets: New, soft fabrics that make any bedroom more comfortable and stylish.
17. Toiletry bags are neat and sturdy, making them great for travel or keeping bathroom items in order.
18. Car phone mounts: keep drivers safe and hands-free while they drive.
19. Laundry baskets with handles: Lightweight and take up little space, perfect for everyday use at home.
20. Digital kitchen scales are helpful for both home cooks and people who work out.
21. Reusable shopping bags are a practical choice for everyday errands because they are stylish and foldable.
22. Desk mats: Protect desks and make workspaces more organized and clean.
23. Electric kettles: Fast and convenient for daily tea or coffee making.
24. Mini fans: Small yet powerful, ideal for office desks or bedside comfort.
25. Portable garment steamers: Easy to use for quick wrinkle removal before heading out.

Impulse Buys & Low-Cost Add-ons

1. Phone grips: make it easier to hold and use your phone while also adding a fun style touch.
2. Mini LED keychains are small, bright, and helpful for finding things in the dark.
3. Lip balm sets are cheap, useful, and great for filling stockings.
4. Fun designs on socks: Easy, colorful, and always a great small gift.
5. Hair clips and scrunchies are cute accessories that don't cost much and make you look good.
6. Bottles of hand sanitizer: Small, useful, and easy to take with you.
7. Screen cleaning kits: Keep your phone, glasses, and laptop clean and shiny.
8. Small mirrors are great for quick touch-ups and can fit in any bag.
9. Keychain flashlights are useful and light, making them great for everyday use.
10. Stylish pens are cheap and useful, making them great for students or the office.
11. Sticky note pads: They are useful and make great gifts because of their fun designs.
12. Mini wallets or cardholders are small but useful for short trips or light travel.
13. Nail care sets: Great for people who like to take care of themselves and easy to pack for trips.
14. Cable protectors are cute and helpful because they stop phone cables from breaking.
15. Earphone cases: a simple and popular accessory that keeps earbuds safe and untangled.
16. Phone cleaning wipes are useful for keeping things clean while you're on the go.
17. Fridge magnets are fun and decorative, and people often buy them as a quick extra.
18. Lightweight and easy to store, compact umbrellas are great for when it rains unexpectedly.
19. Mini notebooks are cheap and great for writing down quick thoughts or lists.
20. Scented sachets: Make your closets, drawers, or cars smell good.
21. Straws that can be used again: cheap, easy to give as a gift, and good for everyday use.
22. Luggage tags are cute and useful, making them perfect for travelers.
23. Lotions: that are small enough to fit in your bag: useful and compact, great as a small gift.
24. Portable pill cases are a simple and useful way to keep track of your daily vitamins.
25. Mini jewelry trays are cute and cheap, and they are great for keeping rings and earrings organized.

Subscription Products

1. Fashion rental plans: let people rent clothes and change them out every month.
2. Coffee subscription boxes: Send customers new and interesting coffee blends every month.
3. Tea discovery boxes: For people who like to try new flavors, these boxes have a mix of high-quality teas.
4. Snack subscription boxes: send out snacks from around the world or with a theme so you can try new things.
5. Book-of-the-month clubs are great for people who like to find new books to read all the time.
6. Beauty sample boxes: come with mini versions of skin care, makeup, and grooming products from well-known brands.
7. Pet treat boxes: are boxes that come once a month and have treats and small toys for dogs or cats.
8. Meal kit plans: give busy families or people easy-to-cook ingredients and recipes.
9. Subscriptions for music lessons: digital lessons for people who want to learn guitar, piano, or singing.
10. Gaming pass subscriptions: give PC and console players access to a library of games.
11. Access to a magazine or digital journal: Send out new lifestyle or industry content every month.
12. Kids' activity boxes: come with games, crafts, and learning kits for kids.
13. Subscriptions to puzzles or brain games: give users new mental challenges every month.
14. Movie night boxes: come with popcorn, snacks, and suggestions for movies to watch at home.
15. Wine tasting boxes: Send carefully chosen bottles to customers so they can try new wines.
16. Plant care or seed boxes: Give plant lovers small indoor plants or seeds that are only available for a short time.
17. Self-care boxes: Include candles, bath salts, and other things that help you relax so you can pamper yourself once a month.
18. Art supply kits: Every month, send paints, brushes, and other tools for creative people.
19. Digital storage subscriptions: give you a safe place to keep your photos, videos, and documents.
20. Cooking spice boxes: Send you fresh, hard-to-find spices along with recipes to get you started cooking.
21. Comedy or audiobook memberships: let people who love to listen to things do so as much as they want.

Sustainable & Eco-Friendly Products

1. Bamboo Thermo Flask: Keeps drinks hot or cold and uses bamboo instead of plastic.
2. Earth‑Friendly Kit: A set with a glass bottle, jute bag, and wheat mug, all reusable and low-waste.
3. Eco‑friendly Kuksa Cup: Handmade wood or recycled material cup, great for camping or everyday use.
4. Koala Eco Natural Hand & Surface Spray: Cleaning spray made with plant-based ingredients & no harsh chemicals.
5. Parchpet Recycled Coffee Cup: A reusable coffee cup made from recycled coffee grounds, clever and green.
6. Sustainable Candle Refill Kit: A Candle system that you refill rather than throw away, reducing waste.
7. Recycled fabric tote bags: Stylish bags made from up-cycled or recycled textiles, good for errands instead of single-use plastic bags.
8. Bamboo toothbrush sets: Toothbrushes with bamboo handles instead of plastic, easy swap for a simple daily change.
9. Organic cotton pajamas: Sleepwear made from 100% organic cotton, free of synthetic dyes and more planet-friendly
10. Up-cycled denim wallets: Wallets made from surplus denim rather than new fabric, giving leftover material a second life.
11. Seed-paper greeting cards: Cards that you plant after use, turning into flowers or herbs, a fun gift, and zero waste.
12. Reusable mesh produce bags: Lightweight bags for fruits & veggies that replace plastic bags at the store.Solar-powered phone chargers: Chargers that use solar energy, so less grid electricity is needed, which helps reduce carbon emissions.
13. Refillable stainless steel water bottles: High quality bottle you keep refilling instead of buying single-use plastic ones.
14. Compostable phone cases: Phone cases made from materials that break down naturally instead of staying in landfills.
15. Biodegradable straws & cutlery sets: Portable sets you carry in your bag and use instead of one-time plastics.
16. Plant-based laundry detergent bars: Solid bars made from natural ingredients and minimal packaging, a win for sustainable laundry.
17. Fair-trade cotton throw blankets: Cozy blankets made from ethically sourced cotton with fair wages and better conditions.
18. Reclaimed wood home décor: Picture frames or shelves made from reclaimed wood, reducing new timber demand
19. Recycled aluminum drinkware: Tumblers or mugs made from recycled aluminum, durable and eco-smart.
20. Bamboo fiber dishcloths: Kitchen cloths made from bamboo fibers that are reusable and compostable.
21. Vegan leather backpacks: Backpacks made from non-animal materials (like cork or recycled plastic) that look great and feel good.
22. Eco-friendly shampoo bars: Solid shampoo without plastic bottles, lighter shipping, and less waste.
23. Recycled paper notebooks: Journals made from post-consumer paper and minimal plastic, perfect for writers and students.
24. Hemp fiber T-shirts: T-shirts made from hemp, which uses less water and grows faster than conventional cotton.

Products with Strong Social Media and Trend Momentum

(Source: EComposer’s Template)

1. Smart galaxy projectors are becoming more popular for making dreamy lighting in bedrooms.
2. LED makeup mirrors are popular on TikTok because they have great lighting and a modern look.
3. Heatless curling sets: Beauty influencers love them because they make curls without damaging hair.
4. Portable photo printers: People on Instagram love them because they can print beautiful travel photos right away.
5. Sunset lamps are popular with content creators who want warm, pretty lighting.
6. Wireless mini microphones are a must-have for people who make vlogs and short videos.
7. Desk setup accessories are popular among remote workers and people who want to be more productive.
8. LED strip lights: These lights are popular in home improvement videos because they are fun and colorful.
9. Ice rollers are popular in beauty videos for making skin look better and getting rid of puffiness.
10. Claw clip hair sets are simple but stylish, and they're very popular with Gen Z fashion creators.
11. Aesthetic water bottles are getting a lot of attention for their sleek design and pastel colors.
12. Magnetic lashes: Influencers love them because they're easy to put on and can be used again.
13. Acrylic makeup organizers are popular right now for keeping your vanity neat and tidy.
14. Mini bag-shaped perfumes are cute and popular because they look like luxury items that people want to collect.
15. LED writing boards are popular in home decor that looks like a café and in workspaces for creators.
16. Minimalist TikTok room tours and desk setups: show off aesthetic desk clocks.
17. Wireless selfie ring lights: Influencers are using them more and more to get better lighting for photos anywhere.
18. Self-care videos often show people using glass skin care tools like gua sha or face rollers.
19. Bubble candles are popular because they look cool and fit in with a minimalist home style.
20. Chunky jewelry sets: Getting more popular in fashion reels and outfit ideas for 2025.
21. Capsule wardrobes are small bundles of clothes that minimalist stylists sell.
22. LED message boards: Used as backgrounds for creative quotes on TikTok and Instagram.
23. Clear bags: These are popular in 2025 outfit videos because they look clean and stylish.
24. Mini shoulder bags: Influencers are always posting about them because they were popular in the early 2000s.
25. Tumblers that change color: They're fun, great for photos, and go viral because they change color with temperature.

Products with Repeat Purchase Potential

1. Serums for skin care: Customers often buy them again when they see results, making them popular for daily use.
2. Face moisturizers are a necessary part of skin care that run out and need to be replaced often.
3. Shampoo and conditioner sets: Customers come back for more because they use them a lot.
4. Body lotions are things you need every day that make you want to buy them again and again because of their scent and texture.
5. Vitamin gummies are good for your health and easy to eat, so they're great for monthly reorders.
6. Pet food and treats: Pet owners always buy their pets' favorite meals or snacks again.
7. Protein powders: People who love fitness need to keep getting them to stay on track with their nutrition goals.
8. Scented candles: Customers often return to buy new scents or seasonal collections.
9. Coffee beans: Coffee drinkers who love to restock their favorite blends need them every day.
10. Tea blends: Specialty tea drinkers enjoy trying new flavors and refilling their supply.
11. Makeup removers: A product that runs out quickly and fits into every skincare routine.
12. Toothpaste tablets: You can refill them and stock up on them for long-term dental care.
13. Deodorants: Customers buy their favorite kind of deodorant every day.
14. Laundry detergent sheets are easy to use, save space, and are great for everyday use around the house.
15. Razor blade refills are important for personal care and keep customers coming back.
16. Parents buy baby wipes a lot because they use them a lot for daily care.
17. Essential oils: People often order them again for diffusers, relaxation, and home scent.
18. Hand soaps are a must-have for hygiene, and people buy them often, especially for families.
19. Lip care products: People use balms and scrubs every day and buy them again and again.
20. Cleaning sprays are household items that customers need to buy more of on a regular basis.
21. Pet grooming supplies include brushes, shampoos, and wipes for regular pet care.
22. Health supplements: Customers buy them again and again to keep their health routines going.
23. Hair masks or treatments: Used once a week, they make people want to buy them again to keep their hair healthy.
24. Water filters that can be used again need new cartridges every few months.
25. Contact lens solutions: a medical need for people who buy them often.

Products Perfect for Last-Minute Shoppers

(Source: EComposer’s Template)

1. Mini spa kits come with bath salts, candles, and scrubs that help you relax right away.
2. Gift card sets are a quick and thoughtful way to let people choose what they want.
3. Pre-packed gift boxes: bundles that look high-end and are ready to ship. They save time wrapping.
4. Throw blankets that are soft, light, and easy to pack for quick shipping.
5. Elegant and useful, luxury hand creams are great gifts for last-minute shoppers.
6. Travel toiletry kits are great for people who are going on vacation because they are small and already have everything they need.
7. Mini board games are fun, small, and great for getting together with family or friends.
8. Holiday mug sets come with cocoa or tea packs, so they're easy to give as gifts.
9. Sleep masks and pillow sets make great gifts for people who travel a lot or stay at home.
10. Compact skincare kits: These kits come with small, travel-sized items that are great for quick gifts.
11. Jewelry gift boxes come with necklaces, earrings, or bracelets already wrapped.
12. Photo frame sets: Ready to personalize with memories, lightweight for shipping.
13. Gourmet snack boxes: Contain chocolates, cookies, or nuts for a fast, crowd-pleasing gift.
14. Scented diffuser kits: Add instant comfort and make excellent, quick home gifts.
15. Sets of holiday ornaments are small, seasonal, and easy to ship and give as gifts.
16. Small tech accessories: Useful and giftable things like USB hubs or phone stands.
17. Travel-sized perfume sets are classy, cheap, and easy to pack for shipping.
18. Small puzzle sets are great gifts for relaxing days inside and are easy to mail.
19. Winter accessory packs: Include gloves, scarves, or beanies for easy gift giving.
20. Small kitchen tools: Easy-to-use things like egg timers and milk frothers that are great for home cooks.
21. Stationery sets that are ready to give as gifts come in neat boxes and include pens, notepads, and planners.
22. Bath bomb sets: They come in different colors, smell great, and are easy to ship safely.
23. Bluetooth speakers that are small and always a hit with music lovers.
24. Customized name keychains are easy to make and give, making them great last-minute gifts.
25. Compact candles in tins: Easy to package, smell amazing, and fit perfectly into any gift box.

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How to Structure Free Shipping Offers for Profitability

To structure profitable free shipping offers, set a minimum order threshold that encourages customers to increase their purchase size, bundle it with high-margin products, and account for the cost by slightly increasing prices or negotiating better shipping rates. Other strategies include offering it only on select products or for a limited time, or for loyal customers. 

1. Set clear free shipping thresholds
Giving free shipping on orders over a certain amount is a common strategy. For instance, a lot of stores use limits like $35, $50, or $75. The right number depends on how much you usually spend on an order (AOV). Setting the limit a little higher than your AOV encourages customers to buy more, which can boost total sales.

Here is a simple calculation example: If your AOV is $45 and your shipping cost per order is $5, you could set a free shipping threshold at $55.

That means:

• Current AOV = $45
• Target AOV = $55
• Extra revenue per order = $10 (covers shipping and adds profit)

2. Conditional vs. unconditional free shipping

Conditional free shipping applies only when customers meet certain requirements, such as order value or product category. It helps control costs and boost upsells.

Unconditional free shipping applies to all orders, which can raise conversions but reduce profit margins. This works best for products that are light or have a high profit margin.

3. Free shipping on certain products

You can only offer free shipping on certain items, such as seasonal items or bestsellers. This plan keeps logistics costs low while drawing attention to important things.

4. Look at the ROI and the test results

Keep an eye on how different shipping options affect your conversion rates. Studies show that stores offering free shipping can see up to a 20-30% lift in sales, but the profit impact depends on product size, weight, and pricing. Always compare the extra sales gained with the shipping cost to find your best balance.

In short, a smart free shipping strategy balances attraction and affordability. The goal is to use it as a sales driver without hurting your bottom line.

Logistics Considerations for Guaranteed Delivery

Logistics considerations for guaranteed delivery involve meticulous planning, using technology for real-time tracking, selecting reliable partners, maintaining strong communication, and having contingency plans for potential disruptions. Key areas include accurate inventory and demand planning, careful packaging, route optimization, and proactive communication with customers about any potential delays. 

1. Plan inventory early for high-demand products
Stock up on popular items before the rush begins. Use last year’s data to predict which products will sell the most. It is better to keep a small safety stock for bestsellers to avoid last-minute shortages or shipping delays.

2. Coordinate with shipping carriers
Contact your carriers ahead of time to confirm their holiday delivery cutoff dates. For example, major carriers like UPS or FedEx often set their final shipping date around December 15-18 for standard delivery before Christmas. Plan your promotions and deadlines around those dates.

3. Manage your order processing timeline
Set clear rules for how quickly orders are packed and shipped. A good benchmark is to process and hand over orders to carriers within 24 to 48 hours. You can use automation tools to print labels, update tracking, and notify customers faster.

4. Prepare your team and workflow
During peak times, more hands mean faster fulfillment. Hire temporary staff or schedule extra shifts to ensure no orders are delayed. Train your team to handle increased order volume while keeping accuracy high.

5. Have a backup plan
Even with the best preparation, unexpected issues can happen. Create a simple backup plan, such as using a secondary carrier or offering instant digital gift cards when shipping might be delayed.

Meeting your Free Shipping Day delivery promise is all about preparation. Plan stock, coordinate with carriers, manage time, and have a backup ready so every package arrives when it should.

Final thoughts

Free Shipping Day is more than just another sale event. It is a great chance to attract last-minute shoppers and boost your year-end revenue before the holidays close. Choosing the right products and planning your offers carefully can make a big difference.

Focus on items that are simple to ship, in high demand, and fit your brand. Combine smart product selection with clear delivery promises and well-structured free shipping offers. With the right plan, you can turn Free Shipping Day into one of your most profitable shopping events of 2025.

FAQs

1. When should retailers start preparing for Free Shipping Day?

You should start getting ready at least four to six weeks before the event. This gives you enough time to plan sales, get more of the most popular items, and make sure your website works well for checkout. Planning ahead also helps you set realistic shipping deadlines and avoid delays at the last minute.

2. How can small businesses compete with major retailers on Free Shipping Day?

Small businesses can focus especially on personalized service, unique products, and fast communication. Highlight your brand story, offer exclusive bundles, or include small gifts to make your offers stand out. A friendly and personal shopping experience often attracts customers just as much as discounts.

3. What are the best price points for products on Free Shipping Day?

Products priced between 20 and 75 dollars usually perform well. These items are affordable enough for impulse purchases but still valuable enough to justify free shipping. Keep an eye on your profit margins and consider setting a minimum order amount to stay profitable.