How Many Products Should I Start With Shopify?

Are you wondering how many products I should start with Shopify? You can find your answer in this blog. We'll also explore factors to consider when determining the ideal number of products for your Shopify store. 

How Many Products Can Be Listed In A New Online Store?

Technically, you can list an unlimited number of products in your online store. However, variants per product might be limited.

How Many Products Should You Start With Shopify For Beginners?

If you want to focus on building a strong base for your store and making sure that each product is well-presented and promoted, you should start with fewer goods. We recommend anywhere from 1 to 10 products. You can add more goods over time as your store grows.

However, the number of products to start with on Shopify depends on your business model and niche. So, refer to the influencing factors below to decide for your store.

Factors To Consider When Select Number Of Products With Shopify

Choosing the right number of products to offer on your Shopify store is a critical decision that can significantly impact your business's success.

Your Business Model & Goals

How many products you should sell on your Shopify store depends on what kind of business you have. 

If you make products yourself, you can start with one and add more later.

f you sell something very specific, you might not need as many products. But if you sell a variety of things, you'll need more options.

If you're an online store, you need to have a lot of products to sell. Companies like Lighting in a Box add thousands of new products every month.

However, Shopify isn't like Amazon or eBay. People can't just search for "Red Hat" and find your products. So, if you're new and not well-known yet, it's a good idea to start with fewer than 10 products.

Knowing your audience

If you know the likes, dislikes, needs, and problems of your audience, you can choose products that directly meet those needs.

Let's say you're starting a Shopify store that sells athletic apparel. If your target audience is active individuals who prioritize performance and style, you might focus on offering a limited range of high-quality, trendy athletic wear.

However, if your target audience is a broader demographic with varying fitness levels and preferences, you might opt for a wider range of products, including casual wear, accessories, and equipment.

Market Research And Testing

Thorough market study and product testing can help you figure out how many and what kind of goods to start with by showing you what works and what doesn't. Finding possible best-sellers versus helping things can help you improve what you're selling at first.

Let's say you want to open a Shopify store to sell eco-friendly tools. You find out from market research that the people you want to sell to are becoming more interested in eco-friendly and reused goods. Now that you know this, you might want to focus on selling a carefully chosen range of bamboo cutting boards, stainless steel water bottles, and organic cotton dish towels.

What Can You Sell On Shopify?

Shopify lets you sell almost anything online. It's great for physical products like clothes or furniture, but you can also sell digital things, gift cards, or even services. We recommend you read through Shopify's prohibited products on the shop document. If your products are not listed in that article, then you can sell them on Shopify.

If you want more ideas, read our recommended 17 products to sell on Shopify.

One cool thing about Shopify is that you can use it for dropshipping. This means you don't have to handle the products yourself. A drop shipping company will do all the work, from picking and packing to shipping orders to your customers. You just need to run your Shopify store.

How Many Products Do You Need To Start Dropshipping?

We recommend adding 5–20 items to your dropshipping store at first, but you should really only focus on 1–3 items at a time. These are the goods you will start selling with. Those other items are there to make your store look real and alive.

You can refer to our other articles: Guide to Make Money with Dropshipping.

FAQs

Can I Add More Products Later On?

Yes, you can definitely add more products. The existing product information can be updated at any time using the Shopify admin or app. In another article, we showed you how to add products to your Shopify store.

Does The Complexity Of My Products Affect The Number I Should Start On Shopify?

Yes, there is a relationship between the complexity of your goods and the number of things you should start with on Shopify. 

Products that are easier to make may allow for a bigger starting inventory. While more complicated products usually need to be carefully thought out in smaller amounts.

What Are The Pros And Cons Of Starting With A Few Products Versus A Large Inventory?

Having smaller supplies makes it easier to handle cash flow and lowers the risk of having too much stock that may become useless. Larger stockpiles may tie up budget, but they lower the chance of running out of stock.

Key Takeaway

Figuring out how many products to put in your Shopify store at the beginning is a smart choice that requires careful thought. By considering your niche, target market, product, marketing resources, and long-term goals, you can make an informed decision that fits with your business goals.