How To Issue A Shopify Gift Card (With QR Code)?
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Issued Shopify gift cards are a great way for customers to buy more and keep buying from you. This guide will show you how to use your Shopify store to create gift cards with and without QR codes.
What Is A Shopify Gift Card?
Any Shopify plan comes with a feature called "Shopify gift cards." Stores can use these to sell pre-paid coupons or value cards with a set amount that can be used to buy things.
Each of these gift cards has a unique code that customers can enter when they check out. Many people can use the code, but the shop may only let some people do it once.
Shopify gift cards work the same way as Amazon, Google Play, or any other online store gift card, but they might not come in a real form.
How To Issue Gift Cards For A Shopify Store?
There are two primary methods to create and manage gift cards on your Shopify store:
Option 1: Issue Code Gift Card
It's easy to make gift cards with Shopify's built-in feature. How to do it:
Step 1: Navigate to your Shopify admin and press on "Products" then the "Create gift cards" button. With this, a page will appear where you can set up the gift card.
Step 2: After step 1, this will create a page where you can set up the gift card.
On the create gift card page, select the customer in the search bar if you want to give the gift card to a specific customer. If you want the gift card for all customers, leave this box blank.
In the "Gift card code" box, type in your code.
Notice: You will not be able to see this code again after you make the gift card, so make sure you copy it now.
In the "Initial value" box, fill in the price you want to apply to the order value. For example, in the image below, we enter $10.00, which means that the customer needs to purchase a minimum order of $10 or more to receive the gift card.
If you want to set an expiration date for the gift card, tick the "Set expiration date" box and continue to select the expiration date.
Also, if you want to leave a message for your gift card, please fill in the notes box.
Step 3: Once satisfied with the details, click "Activate" to finish the process.
Step 4: The gift card details will be displayed on a confirmation page. Copy the code again if needed.
Option 2: Make Gift Card Products On Shopify
Let's move on to adding gift cards as a product to your Shopify store. Customers can find the gift card in your online store's list and buy it or give it as a gift.
Step 1: From your Shopify admin, navigate to "Products" and click "Gift Cards."
Step 2: Select the "Add gift card product" button to begin the process.
Step 3: Give your gift card product a name and description. Upload relevant images to enhance its appearance. Determine where to sell the gift card (online store, retail, etc.).
Step 4: In the Denominations section, enter the possible values for the gift card product. Use the ones that come with it, change the ones that go with it, or add or remove gift card amounts.
Step 5: Then, you can change the "Product Type" by toggling the settings.
Also, by putting the item in a Collection, you can make it easy to find. You can add all the Product tags and details that are needed.
Next, assign the gift card product to a collection for better organization and visibility. Add relevant tags and product types for easier management.
Step 6: Click "Save" to complete the gift card product. You can then view its details to ensure everything is correct.
How To Create A QR Code For A Shopify Gift Card?
Want to make your gift cards more flexible and engaging? Shopcode is the answer. This Shopify app allows you to create unique QR codes for your gift cards, changing them from simple codes into interactive experiences.
Here's how to get started:
Step 1: Begin by installing the Shopcode app in your Shopify store.
Step 2: Access the Shopcode app in your Shopify admin and click the "Create Shopcode" button.
Step 3: From the list of products, choose the product for the gift card and click the "Add" button.
Step 4: Type in the QR code's name. For most products, the name that comes up is the normal name. You can change the name, though.
Step 5: Pick the QR code scan location. Anyone scanning your gift card QR code can go to either the gift card's product page or the checkout page with the gift card in their cart.
Step 6: Choose "Save" to save your gift card. Your QR code will appear. Now, you just need to download it in PNG or SVG format.
Step 8: Use Shopcode's analytics to monitor scan rates and conversions.
Tips For Issuing Gift Cards On Shopify Effectively
Gift cards can help you make more sales and keep your customers happy. Follow these best techniques to make the most of their effect:
For Creating Bulk Gift Card
Although Shopify has a built-in gift card feature, we recommend using Shopify apps designed for gift cards to create bulk cards. This option is quite helpful when making many gift cards at once.
Here are a few popular options:
- Rise.ai Gift Cards & Loyalty offers bulk gift card creation, management, and loyalty features.
Rise.ai Gift Cards & Loyalty on Shopify App Store.
- Gift Card Factory focuses on bulk creation, updates, imports, and refunds for gift cards.
Gift Card Factory on Shopify App Store.
These apps can make managing gift cards much easier, giving you more time to work on other parts of your business. Also, ensure the recipient's email address, amount, gift card code, and any other pertinent data are all included in the columns of your CSV file.
Provide Clear Gift Card Terms And Conditions
For your gift card program to work, you need to earn your customers' trust. That's why you should clearly state the terms and conditions of your gift card. This will keep everyone's standards in check and avoid confusion.
If you need ideas, check out Noon by Noor's e-Gift Card Terms and Conditions page. Here, they outline some information related to gift cards, such as Expiration and validity, lost, damaged, or stolen cards, fraud, redemption and Use, and more.
Noon by Noor's e-Gift Card Terms and Conditions.
You can create a dedicated page for gift card terms and conditions using a page builder like EComposer Builder Page. This is a Shopify Page builder app with a drag-and-drop editor and free templates available.
Read more: Most Popular Policy Page Templates for Shopify.
FAQs
What To Do If A Shopify Gift Card Is Lost Or Stolen?
As a Shopify store owner, I know having a clear policy for customers who report lost or stolen gift cards is important. Here's a general approach:
- Verify the customer's identity by asking the customer to provide proof of buy or any relevant information to confirm ownership of the gift card.
- Check the gift card balance to assess the potential loss.
- Deactivate the gift card to prevent further use if it is confirmed as lost or stolen.
- Install security measures like PINs or require extra verification for large purchases.
If you keep in touch with your customers and follow these steps, lost or stolen gift cards will not hurt your business as much.
How To Prevent Gift Card Fraud On Shopify?
To keep your business safe, try these ideas:
- Limit gift card values by setting maximum purchase limits for gift cards to deter bulk purchases.
- Enable two-factor authentication for high-value gift card purchases.
- Track odd activities like numerous IP purchases or spending habits.
- Use fraud prevention apps specifically designed to detect and prevent fraud.
By using all of these methods together, you can protect your business from gift card scams and make it much less likely to happen.
How To Measure The Success Of A Gift Card Campaign On Shopify?
Here are key metrics to track:
- Gift card sales are the total revenue generated from gift card sales.
- The redemption rate is the percentage of gift cards that are redeemed.
- Average gift card value on purchased gift cards.
- Increased average order value to analyze if gift card recipients spend more than average customers.
Related posts:
- Shopify Gift Card Check Balance: A Step-by-Step Guide
- 10 Best Shopify Gift Card Apps To Boost Sales
- 120 Best Gift Ideas for Her on Women's Day
- Best Father's Day Gift Ideas for Every Dad
- 140+ Best Easter Gift Ideas for Everyone
Conclude
Shopify makes it easy to give out gift cards, which can be very helpful for your business. By following the steps in this guide and using best practices, you can make the experience smooth and satisfying for yourself and your customers.
Want to know more about how to make your Shopify store more useful? Read through our other blog to learn useful things.
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