[20+] Best Converting Shopify Themes: Sales-Boosting Secrets


[20+] Best Converting Shopify Themes: Sales-Boosting Secrets

Table Of Contents

In the bustling digital marketplace, your Shopify store's allure and functionality can make all the difference in turning curious visitors into devoted buyers. Choosing the suitable Shopify theme can be a game-changer for your business, and Best Converting Shopify Themes are designed to turbocharge your store's conversion rates. 

Whether you're a new entrepreneur or a seasoned business owner aiming for a sales spike, this blog will unravel the mysteries behind these high-performing themes and show you how they can skyrocket your sales by uncovering their superior features, different styles, and alternative options for these themes.

About Best Converting Shopify Themes

When we talk about Best Converting Shopify Themes, we're delving into the art of tailoring and optimizing these themes to align with a brand's identity and business goals perfectly. It's the process of molding the appearance and functionality of a Shopify theme to create a unique and brand-centric online storefront.

Best Converting Shopify Theme

The checklist for these themes encompasses several essential features. It ensures adaptability across devices and seamlessly integrates with third-party apps or services. From intuitive navigation to swift load speeds and a hassle-free checkout process, these themes are designed to simplify and provide a seamless journey for potential buyers. These themes empower customers to discover, compare, and ultimately make a purchase effortlessly.

For new entrants in the e-commerce arena, investing in a high-converting Shopify theme is akin to laying a solid foundation. That pivotal step ensures your store begins its journey on the right track, setting the tone for a successful online retail venture.

Benefits of Using a High-Converting Shopify Theme 

In the bustling world of e-commerce, choosing a converting Shopify theme extends far beyond aesthetics; it's a strategic move that reaps many benefits for your online store.

Best Converting Shopify Theme - Benefit

Captivating Visually and Elevating User Experience

An alluring and user-friendly online store captivates visitors at first glance, enticing them to explore your offerings and, ultimately, transforming them into loyal customers.

Beyond the surface, a converting Shopify theme is the cornerstone of an elevated user experience. The theme aims to create an environment where customers feel engaged, valued, and eager to return.

Streamlined Checkout Processes

Converting Shopify themes optimize checkout, simplifying steps and ensuring swift, mobile-friendly transactions. They streamline the user journey, reducing complexities and enhancing the overall buying experience. This efficiency significantly curtails cart abandonment rates, boosting satisfaction and encouraging higher conversion rates for online sellers.

Reducing Abandonment

Utilizing converting Shopify themes addresses common concerns like shipping costs, integrating trust indicators and clear CTAs. These themes employ recovery tactics, nudging users with abandoned carts to complete purchases. By mitigating abandonment reasons and emphasizing trust, these themes effectively minimize cart abandonment, fostering completed transactions and revenue growth for e-commerce ventures.

Amplified Conversions

The bottom line speaks volumes. Investing in a top-tier Shopify theme means investing in increased conversions. It's the magic ingredient that transforms visitors into paying customers.

Read more: Must-Haves Of A Subscription Landing Page To Get More Conversions

Efficient Store Management

Streamlined management is the gift that keeps on giving. These themes aren't just about customer-facing enhancements; they simplify the backend operations, making store management a breeze.

Building Customer Trust

Trust is priceless in the world of online shopping. A well-crafted Shopify theme instills confidence in your customers, showcasing professionalism and dedication to their satisfaction.

In essence, the benefits of adopting a converting Shopify theme extend far beyond the surface. They're not just about pretty designs; they're about transforming your store into a magnet for success, drawing in customers and nurturing long-term relationships.

Top 20 Best Converting Shopify Themes for 2024

1. Kalles - Stunning demos & various add-ons to power up your store

Best Converting Shopify Theme - Kalles

(Image source: The4)

Kalles is more than just a theme; it's a testament to simplicity, innovation, and accessibility, ensuring that your online store provides a seamless and immersive shopping experience for your consumers.

With a simple one-click install, importing the demo and customizing it with your content becomes a matter of minutes, not hours. It's no wonder why Kalles reigns as one of the best-selling Shopify themes on ThemeForest.

Designed to cater to diverse online businesses, Kalles embodies modernity and minimalism, encapsulating a variety of specific demonstrations. Its sleek design ensures that your products are showcased in an elegant manner, simplifying the customer journey from exploration to selection and purchase.


  • Supercharged Loading Speed: Kalles ensures lightning-fast access, enticing visitors to explore without delays, enhancing user engagement, and reducing bounce rates.
  • Responsive, Stunning Design: Seamlessly adapts to any device, guaranteeing a visually captivating experience, instilling trust, and encouraging longer browsing sessions.
  • Compelling Lookbook Showcase: Elevate product presentation with an attention-grabbing Lookbook, captivating visitors and guiding them through a curated display of your offerings.
  • Engaging Multimedia Experience: Utilize Video Thumbnails and 3D capabilities to captivate customers, driving higher interaction and conversion rates through immersive content.
  • Smart Product Pairing: Boost sales with a 'Frequently Bought Together' feature, prompting additional purchases and enhancing the overall shopping experience.
  • Customizable Layouts for Impact: Versatile layouts empower you to showcase products in diverse styles, optimizing appeal and aligning with varied customer preferences.
  • Tailored Store Customization: Extensive customization options offer complete control, allowing you to fine-tune every aspect to match your brand identity and customer expectations.

Price: $89.00 USD


Try Kalles!

2. Unsen - Delivering a smooth, seamless experience for customers

Best Converting Shopify Theme - Unsen

(Image source: The4)

Embark on the journey of modernity and excellence with Unsen, the latest gem crafted by The4's exceptional team. Designed with precision and a commitment to unparalleled user experience, Unsen represents the culmination of meticulous development and dedication.

Unsen isn't just another Shopify theme; it's a testament to innovation and aesthetic brilliance. The team at The4 poured countless hours into perfecting Unsen, ensuring that every aspect, from design to functionality, aligns seamlessly to provide a sophisticated and effortless shopping experience for your customers.

With an aim to infuse freshness and vibrancy into online storefronts, Unsen brings forth captivating designs and vibrant color schemes. It's the go-to choice for those seeking to build a store that not only reflects modernity but also resonates with customers seeking a sleek and contemporary shopping environment.


  • Versatile Demo Selection: Over 20 impressive demos cater to diverse store needs, helping you find the perfect design match that resonates with your target audience.
  • Mobile-First Approach: Prioritize seamless access and functionality across all devices, especially focusing on enhancing the experience for mobile users, a key segment for conversions.
  • Cutting-Edge Presentation Slider: Engage and captivate visitors with a new generation slider designed to showcase products or offers in a visually stunning and compelling manner.
  • Enhanced Product Pages: Optimize product pages to enhance visibility, encouraging higher interaction levels and facilitating smoother purchasing decisions.
  • Streamlined Product Image Display: Grouped product images create an organized and visually appealing layout, improving product visibility and user experience.
  • EComposer Integration for Seamless Customization: Partnering with EComposer seamlessly integrates beautifully designed sections into your Unsen theme, ensuring a high level of customization and visual appeal, which are key to driving conversions.
  • Intuitive Minicart and Visual Variants: The unbeatable minicart enhances user experience, while product variant swatches offer an intuitive and visual way for customers to select their desired options, streamlining the buying process.

Price: $59.00 USD


Try Unsen!

3. Electro - Transforming product showcase with a super-fast and versatile theme

Best Converting Shopify Theme - Electro

(Image source: Shopify Theme Store)

Step into the realm of effortless sophistication and unrivaled functionality with Electro, one of the best converting Shopify themes designed to redefine the way you showcase and sell your products.

Electro isn't just about aesthetics; it's about transforming complex specifications into intuitive presentations. With a range of layouts and over 30 sections at your disposal, presenting product specifications uniquely becomes second nature. The theme simplifies the shopping journey, ensuring vital information is always at the shopper's fingertips.

Visuals matter, and Electro doesn't disappoint. Enlarge product screenshots in a lightbox, offering customers a closer look and enhancing their purchasing confidence. Its powerful product comparison tool, leveraging metafields, streamlines decision-making, allowing customers to compare products effortlessly.

Efficiency is the cornerstone of Electro. Beyond beauty and feature-rich designs, this theme boasts unrivaled page speed and a mobile-first approach, ensuring your store delivers an exceptional experience across all devices.

Designed for versatility, Electro caters to various store types. It's ideal for those seeking swift setup steps, making it perfect for quick launches. Moreover, it's tailor-made for high-volume stores, adept at handling large transaction volumes efficiently. Additionally, its support for digital products makes it a seamless choice for those selling non-physical items.


  • High Pagespeed: Electro prioritizes high pagespeed, ensuring swift and responsive access to your store for every visitor.
  • Powerful Product Comparison: Leveraging Shopify metafields and meta objects, Electro's Product Comparison offers in-depth product information, aiding visitors in making informed decisions.
  • Unique Product Sticky Bar: Electro pioneers the Product Sticky Bar, enabling seamless navigation through different sections of your product pages, enhancing visitor experience and engagement.
  • Intuitive Hotspots: Utilize product and text hotspots to highlight crucial product information, guiding customers towards taking action with ease and clarity.
  • 24/7 Support: Benefit from continuous assistance in setting up and maintaining Electro within your Shopify store. Enjoy access to new features and updates without additional fees, accompanied by fast and responsive support.
  • And there are so much more features that you can experience with Electro, including Quick view, EU translations (EN, FR, IT, DE, ES), Color swatches, Store locator, Stock counter, Image rollover, Image zoom, Lookbooks, Product options, Product videos,...

Price: $170 USD


Try Electro!

4. Motion - Bring your brand to life with video and animation

Best Converting Shopify Theme - Motion

(Image source: Shopify Theme Store)

Elevate your brand to new heights with Motion, one of the best converting Shopify theme designed to infuse life into your online presence through captivating animations and seamless visual storytelling.

With over 20 versatile sections available across all facets of your store, from product sales points to metafields, and a range of templates, Motion empowers you to curate an immersive and engaging shopping experience.

Visuals speak volumes, and Motion ensures that every element of your store effortlessly animates into view, capturing attention and conveying a premium ambiance. Enlarging screenshots in a lightbox further enhances the immersive nature of your products, elevating the browsing experience for your customers.

Motion is tailor-made for high-volume stores, providing a framework designed to efficiently handle a substantial number of transactions within a defined period. Moreover, it's crafted for those embracing visual storytelling, offering an ideal platform to showcase images that support and enhance your brand's narrative.


  • Showcase Evolving Collections: Highlight collections using flexible collage options or single collection callout sections for a visually engaging presentation.
  • Smooth Storytelling Animations: Engage audiences with captivating storytelling through smooth animations, autoplaying videos, dynamic hero sections, and parallax effects unique to this Shopify video theme.
  • Quick Add to Cart: Enable swift customer interaction by allowing quick product views, size selection, and instant purchase options directly from the collection page.
  • Truly Mobile-First: Prioritize mobile SEO with a fast, compact, and user-friendly design optimized for various devices, ensuring quick loading times and a seamless experience.
  • Built for Conversion: Utilize design patterns backed by a decade of ecommerce trends, ensuring optimized layouts and elements for enhanced conversions and long-term success.
  • Sections Everywhere: Customize your store effortlessly with 20+ drag-and-drop sections, offering a minimalist design approach that allows ample space for personalization without extensive coding.
  • Speed Optimized: Complying with Shopify's high-performance standards, Motion offers lightning-fast loading times, designed for modern browsers and mobile devices, ensuring a faster and smoother shopping experience without compromising on style or functionality.

Price: $360 USD


Try Motion!

5. Parallax - Enhance your brand’s style with a striking parallax scrolling effect

Best Converting Shopify Theme - Parallax

(Image source: Shopify Theme Store)

Parallax isn't just a theme; it's a gateway to superior flexibility and control, inviting you to create long-format pages that captivate and engage. Harness the power of visual storytelling with full-width parallax scrolling images, engaging slideshows, and captivating videos. 

Parallax offers versatile sections, including testimonials, logo lists, and featured promotions, each designed to elevate your store's visual appeal and storytelling potential.

Fully compatible with Online Store 2.0, Parallax stands as a beacon of innovation and creativity. Offering four distinct theme styles – Aspen, Los Angeles, Madrid, and Vienna – it provides various aesthetic options to align with your brand's personality and narrative.


  • Immersive Visual Storytelling: Utilize parallax effects, hero videos, and large optimized images to create a visually captivating narrative that draws customers into your brand story right from the homepage.
  • Effortless Shopping Experience: Enhance convenience with quick shop functionalities, slideout cart, and product zoom, allowing seamless browsing and swift addition of items without disrupting the customer's journey.
  • Enhanced User Navigation: Sticky navigation keeps key menus accessible as visitors explore, ensuring easy movement through your content and an uninterrupted shopping experience.
  • Empowering Product Discovery: Facilitate efficient product discovery through robust product filtering, empowering customers to find exactly what they're looking for based on type, popularity, or price.
  • Credibility and Trust Building: Showcase customer testimonials prominently, leveraging social proof to boost confidence and credibility in your products, fostering trust among potential buyers.
  • Location Visibility and Customization: Integrate Google Maps for store location visibility and directions, enhancing accessibility for local customers while offering customizable page templates for tailored product and info pages.
  • Promotional Engagement: Highlight promotions and discounts with a dedicated banner, drawing attention to your latest offerings and enticing customers to explore and engage further.

Price: $240 USD


Try Parallax!

6. Impulse - Flexible, fashionable, proven design with powerful promotions

Best Converting Shopify Theme - Impulse

(Image source: Shopify Theme Store)

Dive into the world of sophisticated simplicity with Impulse, a premium converting Shopify theme that elegantly balances clean design aesthetics with powerful functionality. Built for speed and flexibility, Impulse boasts an extensive feature set that positions it as a leader among Shopify themes, offering everything from menu lists to advanced search and filtering, catering perfectly to the evolving needs of your fashion, beauty, fitness, or accessories store.

Impulse prides itself on its clean and minimal design style, ensuring that your products and messaging take center stage. Its versatile toolkit includes over 20 sections available throughout your store, alongside product sales points, metafields, and a variety of landing, product, and collection templates, providing the ultimate canvas for your brand's expression.

The heart of Impulse lies in its ability to drive powerful promotions, facilitating continuous shopping experiences and maximizing product visibility. The custom promotion designer, now available on all templates, empowers you to keep customers engaged and informed, enhancing their shopping journey and driving conversions.


  • Impactful Visual Storytelling: Harness a minimalist Shopify theme built for powerful visual storytelling, using expansive media, parallax effects, and sleek animations to vividly showcase your brand and products, captivating potential buyers.
  • Strategic Promotional Highlighting: Boost sales by strategically placing promotions across your store - from homepage banners to product page images - maximizing visibility and driving conversions through targeted promotion placement.
  • Mobile-Optimized Excellence: Prioritize mobile SEO with a compact, fast, and user-friendly design, ensuring swift loading and an exceptional shopping experience across various devices, thereby minimizing bounce rates and maximizing conversions.
  • Seamless Shopping Convenience: Facilitate quick purchases with easy access to product information, size selection, and instant cart addition without leaving the collection page, streamlining the buying process and enhancing user convenience.
  • Lightning-Fast Performance: Complying with Shopify's high-performance standards, Impulse offers lightning-fast loading times, catering to modern browsers and mobile devices without compromising style or functionality, keeping potential customers engaged and reducing drop-offs.
  • Customization Simplicity: Begin your customization journey effortlessly by selecting from three pre-designed preset styles, allowing for seamless customization to perfectly align with your brand, ensuring a distinct and personalized design.
  • Continuous Updates for Optimization: Enjoy free lifetime updates with every theme purchase, ensuring your theme remains current with the latest features and trends on Shopify, guaranteeing an optimized and up-to-date shopping experience for your customers.

Price: $380 USD


Try Impulse!

7. Streamline - An eye-catching theme designed for quick impact

Best Converting Shopify Theme - Streamline

(Image source: Shopify Theme Store)

Enter the world of mobile commerce with Streamline, an eye-catching Shopify theme designed explicitly for mobile-first experiences. Recognized as one of the fastest and most mobile-friendly themes available, Streamline places essential features at users' fingertips, ensuring effortless browsing and streamlined checkout experiences from anywhere, at any time.

Streamline prides itself on a proven, modern, and flexible design strategically equipped with various features tailored to amplify conversions. From multi-column menus to sidebar filters and sub-collection displays, every element is crafted to enhance user engagement and drive sales.

Designed for physical stores engaging in in-person selling, Streamline offers a platform to integrate online and offline experiences seamlessly. Additionally, it caters to brands committed to visual storytelling, providing the ideal canvas to showcase compelling images that support your brand narrative. Moreover, its feature-rich framework is perfect for executing time-based promotions during flash sales, ensuring a dynamic and engaging shopping experience.


  • Quick Product Preview: This compact and efficient modal allows buyers to view a product and seamlessly add it to their cart without leaving the curent page, streamlining the purchasing process for swift transactions.
  • Eye-Catching Animations: Instant Product Preview facilitates seamless cycling through multiple featured images on product hover, enhancing the visual and impact of your product showcase.
  • Lightning Quick Load Times: Enjoy swift browsing experiences with minimal wait times. The mobile-first design ensures lightweight and fast-loading pages and videos without compromising on style or functionality.
  • Thumb-Friendly Design: Critical store features are strategically placed within easy reach for convenient browsing and checkout experiences. Features such as product image rollover, zoom, quick buy with a sticky cart, and a floating menu enhance user convenience.
  • Truly Mobile-First: Maximize the impact in a limited space with GIFs, stylish scrolling text, seamless video integration, and a thumb-friendly design, ensuring your brand stands out in mobile commerce.
  • EU Translations: Support customers across Europe with translations available in different languages, including English,Spanish, Italian, German, and French, ensuring inclusivity and accessibility.
  • Age Verifier: Implement an age verification feature to ensure compliance with regulations and restrictions, allowing for a secure and controlled shopping experience based on age restrictions.

Price: $360 USD


Try Streamline!

8. Eurus - A fast, feature-rich, and mobile first theme

Best Converting Shopify Theme - Eurus

(Image source: Shopify Theme Store)

Speed, versatility, and conversion-driven features converge in Eurus, a fast, feature-rich, and mobile-first Shopify theme designed to propel your online store's success. With a comprehensive suite of tools built directly into the theme - ranging from a 4-level Mega menu to unlimited Product Badges, Pop-ups, and Flash sale functionalities - Eurus empowers you to drive conversions effectively without needing additional costly apps.

Eurus is a versatile and adaptable choice suitable for a spectrum of store types. Its flexibility makes it an excellent fit for stores across clothing, outdoor and garden essentials, as well as dropshipping ventures. Regardless of store size, Eurus caters to a diverse range of e-commerce niches, providing a robust foundation for establishing a successful online presence.

This theme offers three distinct presets - Breeze, Breath, and Swirl - each tailored to specific store categories to optimize the shopping experience, including clothing and jewelry stores; outdoor, garden, and home decor stores; baby and kids, toys, and games stores.


  • Fastest Loading Theme Ever: Leveraging Alpine.js and Tailwind CSS technology, Eurus ensures lightning-fast loading times, boasting impressive speed scores of over 99 on desktop and 90 on mobile, providing an exceptional user experience.
  • Best Optimized for Mobile Users: A mobile-first approach ensures optimal performance for mobile users, offering fast speed, full functionality mirroring the desktop screen, and attractive and proper layouts for seamless shopping experiences.
  • Dark Mode for Better Experience: Enhance user comfort and boost purchasing rates with Dark Mode. Easily switch between DARK/LIGHT mode with a toggle touch or set it to switch automatically based on the device system.
  • Highly Customizable & App-Free: Break free from coding constraints and third-party apps. Eurus offers seamless store setup without requiring coding knowledge, providing 35+ drag-and-drop sections, integrating 20+ app functions, and ensuring a one-time payment with free theme updates.
  • Store Locator: Enable customers to locate your physical stores effortlessly, enhancing the omnichannel shopping experience by providing location details.
  • Event Calendar: Facilitate engagement by showcasing events, promotions, or important dates through an integrated calendar feature, keeping customers informed and involved in your store's activities.

Price: $200 USD


Try Eurus!

9. Broadcast - Powerful, feature-rich, and designed to incentivize sales

Best Converting Shopify Theme - Broadcast

(Image source: Shopify Theme Store)

Broadcast - one of the best converting Shopify themes built for rapid site deployment, featuring pre-built content pages (About, Story, FAQ, Contact) for seamless launch. 

This theme revolutionizes the Shopify experience by integrating exclusive functionalities like a 1-click add to cart, powerful upsells, and comprehensive promotional tools, eliminating reliance on external apps. Engineered for optimal mobile performance, it converts mobile traffic while ensuring top-tier speed and efficiency. 

Tailored for high-volume transactional stores and physical retail outlets, Broadcast minimizes setup complexities, enabling a swift and efficient launch process. With a focus on simplicity and feature-rich capabilities, it's poised to transform how online stores are set up and operated, catering to diverse business needs while ensuring an expedited and hassle-free start to your e-commerce journey.


  • Strategic Upselling Integration: Leverage strategic placement of upselling features to boost average order revenue, encouraging increased cart value seamlessly during the shopping journey.
  • Enhanced Product Discovery: Simplify product exploration by linking related items directly within the product view, fostering cohesive shopping experiences and promoting bundled purchases effortlessly.
  • Conversion-Driven Design Aesthetics: Meticulously crafted to merge aesthetics with functionality, ensuring an appealing storefront that intuitively drives conversions through visually engaging layouts and typography.
  • Mobile-Optimized Seamless Experience: Designed with a mobile-first approach, guaranteeing optimal performance and aesthetics across all devices, securing a seamless shopping journey for every visitor.
  • Trust-Boosting Design Elements: Instill credibility through high-quality design elements that reinforce trust, converting visitors into customers by leveraging elements that exude credibility and confidence.
  • Conversion Powerhouse Tools: Equip your store with conversion-driving tools like strategic upselling, 'Quick Buy,' and 'MegaNav,' transforming browsing into buying and turning visitors into loyal customers, boosting conversion rates efficiently.

Price: $360 USD


Try Broadcast!

10. Expression - Captivate your customer through sophistication, versatility, and style

Best Converting Shopify Theme - Expression

(Image source: Shopify Theme Store)

The Expression Theme Suite caters to discerning store owners and web designers seeking an effortless, comprehensive solution. Engineered to seamlessly adapt across various devices - from desktops and laptops to iPads and iPhones - it offers abundant functionality and extensive customization options, all accessible without coding expertise. Beyond its user-friendly interface for store owners, it presents an exciting framework for web designers, showcasing immense potential immediately.

The Expression Theme harmonizes user-friendly functionalities for store owners and has vast potential for web designers, making it an ideal choice for those focused on editorial content, high-volume sales, and visual brand storytelling.


  • Content-Centric Customization: Empower your content's visibility with customizable sidebar options, mini collection cards, and image & text columns, ensuring your content captivates and engages visitors effectively.
  • Compelling Slideshow Showcase: Capture attention by showcasing multiple product or brand images through engaging slideshows on the home page, leveraging visuals to entice and engage visitors.
  • Enhanced Navigation Experience: Streamline exploration with a multi-level drop-down menu, offering seamless navigation for customers as they navigate through your store, reducing friction in their journey.
  • Interactive Product Display: Engage visitors with product image rollovers, revealing different images upon hovering, providing an interactive and immersive shopping experience that encourages exploration.
  • Versatile Sidebar Engagement: Utilize sidebar space effectively on home and blog pages to display engaging content such as blog posts, images, and advertisements, enhancing user engagement and retention.
  • Visual Storytelling with Videos: Enrich the user experience by featuring captivating YouTube or Vimeo videos on the home page, effectively narrating your brand's story and fostering emotional connections with visitors.

Price: $240 USD


Try Expression!

11. Symmetry - Versatile, fashionable, professional theme with premium features

Best Converting Shopify Theme - Symmetry

(Image source: Shopify Theme Store)

Symmetry theme: a flagship choice among global online stores. Renowned for its versatility, it caters to a diverse array of businesses worldwide, offering a sleek and professional online storefront. 

With four distinct styles - Salt Yard, Beatnik, Chantilly, and Duke, Symmetry boasts unmatched adaptability. Developed by seasoned Theme Store Partners, it stands as a top-selling theme, presenting a rich array of customizable drag-and-drop sections. Crafted by leading Shopify Theme Partners with over 11 years of expertise, Symmetry promises impactful design to drive sales. 

Tailored for high-volume stores handling substantial transactions and physical stores engaged in in-person selling, it harmonizes visual storytelling by showcasing captivating brand imagery. Symmetry represents the epitome of online store design, blending functionality, versatility, and visual allure, making it a compelling choice for businesses seeking a professional online presence.


  • Engaging Slideshow Presentation: Highlight multiple product or brand images on your home page through an engaging slideshow, capturing attention and showcasing offerings effectively.
  • Versatile Long-Form Home Page: Maximize the potential of your home page with a long-form design layout, presenting varied content types comprehensively for an engaging browsing experience.
  • Enhanced Navigation Tools: Utilize a multi-level menu and multi-column drop-down menu to facilitate easy exploration within your store, simplifying navigation for customers and reducing friction.
  • Flexible Content Showcase: Arrange products, blog posts, or promotional content in reorderable and customizable rows, enabling a flexible and tailored display based on your preferences.
  • Efficient Shopping Experience: Enable a quick buy option and quick view feature, allowing customers to swiftly add products to their cart and preview item details without disrupting their browsing flow, streamlining their shopping journey.
  • Transparent Stock Availability: Display stock availability through a stock counter, informing customers about product availability and aiding in their purchase decision-making process.

Price: $360 USD


Try Symmetry!

12. Prestige - Designed for premium, high-end brand appeal

Best Converting Shopify Theme - Prestige

(Image source: Shopify Theme Store)

Elevate your online presence with one of the best converting Shopify themes - Prestige, meticulously tailored for premium, high-end brand appeal. Boasting three distinct styles - Allure, Couture, and Vogue, Prestige delivers a sophisticated aesthetic that resonates with luxury.

Tailored specifically for:

  • Editorial Content: Optimized to present longer-form text sections, enabling compelling brand storytelling seamlessly.
  • Visual Storytelling: Crafted to showcase captivating images, enhancing the visual narrative of your brand's story.
  • Physical Stores: Ideal for businesses engaged in in-person selling, providing an online platform that seamlessly complements offline operations.

Expertly curated to epitomize luxury, Prestige combines elegant design elements that accentuate your products and brand identity. This theme is meticulously engineered to deliver lightning-fast performance, ensuring an unmatched browsing experience that focuses on accessibility, offering visitors a seamless and indulgent journey through your high-end offerings.


  • Configurable Sections Toolkit: Access 30+ configurable sections for crafting stunning online stores, providing a versatile toolkit to effectively promote your brand and create visually captivating experiences.
  • Multilingual Support for Accessibility: Expand audience reach with multilingual support in Italian, German, English, French, and Spanish, ensuring wider accessibility and engagement among diverse demographics.
  • Urgency-Driven Countdown Timers: Drive sales with countdown timers highlighting limited-time offers or special promotions, instilling a sense of urgency and encouraging immediate action.
  • Enhanced Product Visualization: Improve product selection by incorporating color swatches, enabling customers to visualize and conveniently choose product variations, enhancing the shopping experience.
  • Efficient Shopping Tools: Enable quick product previews and display real-time stock availability through a quick view option and stock counter, respectively, streamlining the shopping experience and encouraging prompt purchasing decisions.
  • Visual Inspiration with Lookbooks: Showcase curated collections or styles through visually stunning lookbooks, inspiring customers with high-quality, curated imagery that elevates their shopping journey.
  • Impeccable Product Presentation: Present products in exquisite detail with high-resolution imagery, elevating the store's visual appeal and enhancing the quality of product presentation, attracting and engaging customers effectively.

Price: $350 USD


Try Prestige!

13. Pacific - A modular, expansive theme for stores with extensive inventories

Best Converting Shopify Theme - Pacific

(Image source: Shopify Theme Store)

Simplify product exploration with Pacific - an intuitively designed theme boasting a multi-column menu adorned with product images, a multi-tiered sidebar menu, and pervasive site-wide promotion tiles. Pacific's adaptable features offer scalability, ensuring seamless growth alongside your business and an expanding product catalog.

Tailor your pages precisely to your preferences using customizable sections like promotional blocks, blog posts, and more, providing a dynamic canvas to portray your brand's narrative.

Perfectly suited for:

  • Editorial Content: Seamlessly present in-depth text sections, enabling compelling brand storytelling that resonates with your audience.
  • High-Volume Stores: Tailored for businesses handling significant transactions, ensuring smooth operations for large-scale sales.
  • Physical Stores: Designed to complement brick-and-mortar businesses engaged in in-person selling, extending the reach of your store to the digital landscape.

Pacific combines functionality with adaptability, offering businesses a platform to showcase products effectively, tell captivating brand stories, and accommodate evolving needs in a constantly expanding online marketplace.


  • Optimized for Large Catalogs: Tailored specifically for online stores managing a vast array of products and collections, ensuring smooth navigation and organization.
  • Site-wide Promotion Tiles: Easily highlight sales, discounts, and featured products throughout the store, managed conveniently from your Shopify admin panel.
  • Multi-column Menu: Enhance navigation and product visibility with a multi-column drop-down menu showcasing product images for an engaging browsing experience.
  • Multi-tiered Sidebar Menu: Display products, collections, social media links, and more through an elegant and functional sidebar menu, facilitating easy access to varied content.
  • Custom Modules: Empower the creation of distinct homepage sections such as promotional blocks, FAQs, blog posts, and more for tailored brand presentation.
  • Multiple Product Page Layouts: Choose from diverse product page layouts to craft an optimal shopping experience that aligns with your brand’s concept and customer preferences.

Price: $240 USD


Try Pacific!

14. Empire - A marketplace-inspired theme optimized for large product catalogs

Best Converting Shopify Theme - Empire

(Image source: Shopify Theme Store)

Empire, a dynamic and versatile theme, empowers businesses with commanding control over catalogs, offering robust features that streamline product discovery, facilitate comparison, and enhance conversion rates. Tailored to maximize each order, it integrates powerful tools for effective merchandising, upselling, and cross-selling, amplifying revenue potential.

Adaptable and agile, Empire encapsulates app-level functionality within its framework, making it an ideal fit for diverse brand identities and business models. Specifically designed to cater to dropshippers, high-transaction volume stores, and those engaged in in-person selling, it ensures a seamless shopping experience for varied customer bases.

Empire stands as a testament to versatility, offering a number of tools and functionalities that empower businesses to curate immersive experiences, drive sales, and adapt swiftly in a competitive online marketplace.


  • Optimized for Large Catalogs: Specifically designed for high-volume online stores managing extensive product ranges and collections, ensuring seamless organization and navigation.
  • Live Search: Employs an advanced live search functionality that showcases quick links and search results for swift product and store page access.
  • Homepage Menu Lists: Facilitates the display of menu lists directly on the store's homepage, simplifying navigation through vast catalogs for customers.
  • Advanced Product Filtering: Enables customers to filter products by type and efficiently sort by best sellers and price directly on collection pages.
  • Quick Buy: Allows customers to swiftly add products to their cart without leaving the page, ensuring a seamless shopping experience.
  • Customizable Promotion Tiles: Empowers the promotion of sales, discounts, and featured products through customizable promotional tiles on the homepage.
  • Unique Variant Management: Provides enhanced control over product variant selection, offering more options and defining customer interaction with product forms.

Price: $340 USD


Try Empire!

15. Atlantic - Striking, scalable, and built to boost conversions

Best Converting Shopify Theme - Atlantic

(Image source: Shopify Theme Store)

Elevate your online storefront with the Atlantic theme - an embodiment of product showcase and brand credibility. Designed to blend classic aesthetics with contemporary functionality, Atlantic boasts features like image zoom, live search, and multi-column menus, enhancing product visibility while fostering trust in your brand.

Tailored for Expansion: Atlantic stands as a reliable choice for businesses managing medium to large product catalogs, proven to facilitate the growth and success of numerous merchants in the competitive online market.

Streamlined Design: Embrace a classic yet modern design approach with Atlantic’s uncluttered layout. Familiar to shoppers and visually captivating, this design encourages seamless exploration and engagement.

Versatile Applications: Optimizing longer-form text sections to support brand storytelling, catering to stores handling high transaction volumes, and designed to accommodate in-person selling, Atlantic offers versatile applications to diverse e-commerce endeavors.


  • Efficient Navigation Tools: Utilize a multi-column drop-down menu for enhanced store navigation, simplifying exploration for customers.
  • Streamlined Shopping Experience: Enable quick purchases with a 'Quick Buy' option from the collections page, reducing friction in the buying process.
  • Detailed Product Views: Enhance customer experience with image zoom on product pages, allowing detailed inspection of products, fostering confidence in purchasing decisions.
  • Instant Search Accessibility: Improve user experience through live search functionality, presenting instant results and quick links for products and store pages, aiding customers in finding what they need swiftly.
  • Brand-Focused Customization: Create a cohesive brand experience with a customizable site-wide header, reinforcing brand identity and trust throughout the shopping journey.
  • Physical Store Visibility: Facilitate in-person visits by providing a store locator, enhancing accessibility for customers interested in visiting physical store locations.

Price: $280 USD


Try Atlantic!

16. Retina - Showcase your products with bold imagery and refined styling

Best Converting Shopify Theme - Retina

(Image source: Shopify Theme Store)

Retina emerges as an ideal choice for burgeoning Shopify stores seeking a blend of sophistication and functionality. The contemporary design of this converting Shopify theme exudes professionalism, while its features ensure smooth operation. This theme delivers a seamless shopping journey from intuitive testimonials to predictive search and mobile optimization. Managing Retina - from design to function - is effortless, promising ease of use and a delightful shopping experience.

Ideal for small to medium-sized catalogs and community-centric brands, Retina accentuates social proof effortlessly. It is adaptable across mobile and desktop interfaces and offers an intuitive shopping interface, emphasizing simplicity and engagement. Retina's four theme styles - Austin, Amsterdam, Melbourne, and Montreal - ensure a tailored and refined aesthetic for diverse brand personas.


  • Immersive Visual Showcase: Utilize full-width banners, slideshows, and videos to effortlessly display high-resolution photography, captivating visitors visually.
  • Customizable Header Options: Leverage diverse customization choices for width, menu, borders, and styles to create unique and engaging brand representations.
  • Mobile-Friendly Layouts: Tailored swipeable and user-friendly layouts optimized for mobile devices, ensuring a seamless and engaging experience for on-the-go users.
  • Efficient Cart Management: Streamline cart management with a slide-out cart feature, allowing users to manage their cart without leaving the current page, enhancing user experience and reducing purchase friction.
  • Engagement-Focused FAQ Template: Dedicated space for common queries and answers in an FAQ template, fostering engagement and addressing customer concerns effectively.
  • Versatile Page Layouts: Configurable sections in product and internal pages for engaging and customizable presentations, enabling varied and captivating content displays for higher visitor engagement.

Price: $220 USD


Try Retina!

17. Wokiee - Super fast, responsive, mobile-ready, numerous layouts and styles

Best Converting Shopify Theme - Wokiee

(Image source: ThemeForest)

WOKIEE stands as a top-tier Premium Shopify theme, offering an ideal solution for your present or future online store. Equipped with essential tools and modules, it ensures a lightning-fast, responsive, and mobile-ready website coupled with an exceptional user experience. 

The extensive array of layouts and styles caters to diverse structural needs, accommodating specific requirements seamlessly. With everything accessible through Shopify's CMS, you can sidestep costly web development and reduce design expenses by leveraging the premium features of WOKIEE. 

Enjoy complete control over your entire website, empowering easy modifications to navigation, content, images, products, collections, and more via your Content Management System.


  • Framework Bootstrap 4: Utilizes popular HTML, CSS, and JavaScript frameworks for developing responsive, mobile-first websites.
  • RTL Support: Allows content alignment based on specific localizations, ensuring a smooth experience for right-to-left languages.
  • Revolution Slider: Leverages a robust web developer tool to create diverse slides with numerous options and striking effects.
  • Localizations: Available in six different languages in the demo, adaptable to Shopify's Multilanguage capabilities for personalized localizations.
  • Newsletter Integration: Seamlessly integrates with Mailchimp for easy setup, user-friendly customization, and reliable customer engagement.

Price: $79 USD


Try Wokiee!

18. Flex - Ultimate control over the look and feel of your store

Best Converting Shopify Theme - Flex

(Image source: Out of the Sandbox)

Experience unparalleled freedom with Flex, a revolutionary and one of the best converting Shopify themes that break conventional boundaries. Offering diverse layouts, sections, and custom CSS integration alongside 13 distinctive style variants, Flex empowers complete control over your store's aesthetics.

Escape the confines of standard themes; Flex unlocks infinite configurations and meticulous settings, enabling entrepreneurs and small businesses to craft exceptional websites showcasing their products seamlessly.

Flex isn't just a theme; it's a canvas for developers, freelancers, agencies, and power merchants to unleash their creativity without starting from square one.


  • CSS Customizations: Personalize and refine your site's appearance by adding custom CSS tweaks directly in the Theme Editor.
  • Multiple Header and Footer Styles: Choose from Classic, Centered, Search Focus, and Vertical headers, and various footer layouts using content blocks.
  • Product Page Layouts: Three distinct layouts – Classic, Image Scrolling, or Sections – to showcase your products effectively.
  • 13 Style Variants: Expedite setup by selecting from pre-designed settings, layouts, content, and sections, or emulate a demo shop's look.
  • Mega Menus and Dropdowns: Elevate navigation with up to 10 mega menus featuring up to 6 columns each for a streamlined browsing experience.
  • Comprehensive Icon Library: Utilize an extensive icon list to embellish site elements, enhancing visual appeal and functionality.

Price: $495 USD


Try Flex!

19. Debutify - Easy to launch, manage, and scale your brand

Best Converting Shopify Theme - Debutify

(Image source: Debutify)

Debutify empowers brands to thrive by offering a conversion-focused ecosystem of apps and a feature-rich theme designed to elevate sales and brand growth. This best-converting Shopify theme is meticulously crafted to prioritize conversions, seamlessly blending powerful design elements and robust functionalities to drive sales effectively.

With a mobile-first approach, Debutify ensures a visually appealing and user-friendly experience across all devices. Each integrated app is geared toward optimizing performance without straining your budget, allowing for scalable growth while providing a seamless, cohesive experience for both merchants and customers. Debutify effortlessly integrates with various apps, promising a hassle-free setup and management process.


  • Effortless Design Customization: Craft professional-looking stores aligned with your brand effortlessly, utilizing easy customization options for stunning visual appeal.
  • Seamless Integration Capability: Ensure a smooth shopping experience by seamlessly integrating with diverse tools and apps, enhancing functionality and user experience.
  • Cart Optimization Tools: Maximize cart conversions and sales with optimized tools designed to enhance the checkout process and boost purchase completion.
  • Conversion-Prompting Triggers: Utilize strategic triggers to prompt and encourage customer conversions, enhancing the likelihood of successful transactions.
  • Loyalty-Boosting Features: Foster customer loyalty and repeat purchases through dedicated features that incentivize and reward returning customers, fostering a loyal customer base.
  • Secure Shopping Environment: Ensure customer confidence by providing a secure and safe shopping environment, establishing trust and reliability for increased conversions.
  • Up-to-Date Support and Updates: Stay aligned with the latest eCommerce trends through regular theme updates, complemented by reliable customer support for installation, customization, and any needed assistance, ensuring a seamless and up-to-date shopping experience for users.


  • Free: $0/month
  • Growth: $22/month
  • Pro: $59/month
  • Enterprise: $112/month


Try Debutify!

20. Booster - The sales and marketing Shopify theme for growing businesses

Best Converting Shopify Theme - Booster

(Image source: Booster)

Booster stands as the go-to Shopify theme designed to fuel the growth of any online store, empowering businesses to scale effortlessly. It's the ultimate solution, offering an array of sales, marketing, and management tools unified within a single theme.

Unmatched Customization: Break free from traditional theme constraints with Booster. Enjoy unparalleled control over your store's look and feel, enabling limitless customization options.

Unrivaled Speed: Witness lightning-fast page loading times with Booster, delivering an exceptionally swift and seamless user experience that's second to none.

Dedicated Support: Access expert Shopify guidance round-the-clock. Our dedicated support team of Shopify specialists is available seven days a week, ready to assist via Facebook Messenger or email, ensuring all your queries are promptly addressed.

Sleek and User-Friendly: Offering an intuitive and user-friendly interface, Booster provides an exceptional user experience, making it one of the quickest and most user-responsive Shopify themes available today.


  • Conversion-Optimized Toolbox: Leverage a suite of 40+ tools meticulously designed for increased conversions and sales, empowering your store with impactful marketing strategies.
  • Efficient Navigation with Mega Menu: Guide visitors seamlessly to desired products using an optimized mega menu layout, enhancing user experience and aiding in quick product discovery.
  • Trust-Building Recent Sales Notifications: Instill trust by showcasing recent fictitious sales, boosting customer confidence and credibility in your store's authenticity.
  • Urgency-Driven Promotion Tactics: Create urgency with countdown timers, compelling visitors to act swiftly and make immediate purchases, thereby driving conversion rates.
  • Enhanced Cart Interactions: Exercise precise control over customer actions with optimized add-to-cart interactions, enhancing user experience and streamlining the buying process.
  • Intuitive Product Filtering: Simplify product discovery with an intuitive and navigable product catalog, ensuring enhanced customer satisfaction through efficient product search and filtering.
  • Customizable Swatch Display: Customize swatches for showcasing single colors, two colors, custom images, or product images, catering to diverse product presentation preferences and engaging users effectively.

Price: $248/year


Try Booster!

What makes a converting Shopify theme the best?

Responsive and Adaptable Design

A responsive design ensures that your website looks impeccable and functions seamlessly on any device, including a laptop, desktop, tablet, smartphone, etc. This adaptability not only enhances user experience but also accommodates the diverse browsing habits of your customers, allowing them to shop conveniently from anywhere at any time.

Customization Options

The ability to customize the look and functionality of the store gives you the creative freedom to align it precisely with your brand's identity. From color schemes, typography to layout and interface elements, customization empowers you to create a visually appealing and unique shopping environment.

Optimized Cart and Checkout

Streamlining the cart and checkout processes is pivotal for a seamless shopping journey. By optimizing these aspects, you provide a hassle-free and user-friendly experience. Simplified navigation, clear calls-to-action, and minimal steps during checkout reduce cart abandonment rates and improve conversion rates.

Urgency Triggers: Countdown Timers and Stock Counters

Leveraging urgency triggers like countdown timers for limited-time offers and stock counters for high-demand items creates a sense of urgency among customers. This urgency often prompts immediate action, encouraging visitors to purchase swiftly before the opportunity expires. These elements drive conversions by instilling a fear of missing out and nudging hesitant customers toward making a purchase.

Best Converting Shopify Theme

Fast Loading Speeds

In today's fast-paced world, users expect quick and seamless experiences. A website with swift loading times allows customers to see and use all the functions that the business has installed to optimize their customer’s experience, which enhances customer satisfaction and reduces bounce rates, keeping customers engaged and preventing them from navigating away due to slow loading times.

User-Friendly Navigation

An intuitive and user-friendly navigation system is essential for effortlessly guiding visitors through your store. Clear and logical navigation menus, categorization of products, and intuitive search functionalities contribute to a positive user experience. Easy navigation ensures that customers can swiftly find what they're looking for, leading to higher engagement and increased conversions. 

How to Choose a Best Converting theme for your Shopify store 

Target Customer Demographics

Consider the age, preferences, and behavior of your target audience. A theme for a youthful, trendy audience might differ significantly from one aimed at an older, more conservative group.

Best Converting Shopify Theme - Customer Demographics

Product Type and Presentation

The nature of your products can influence the theme choice. For example, if your store is about high-end luxury items, a sleek and elegant theme might be more suitable, while a fun and colorful theme could work for selling toys or children's products.

Devices Usage Habits

If your target customers predominantly use laptops, mobile devices, or even television for shopping, prioritize a theme optimized for these devices' responsiveness and smooth navigation on both small and/or big screens.

Read more: High Converting Mobile Landing Page Examples


Consider inclusive design elements. The best converting Shopify theme must be accessible to all users, including those with disabilities, by offering features like scalable fonts, high color contrast, and keyboard navigation.

Buying Behavior

Analyze how your target customers typically make purchase decisions. If they prefer a lot of product details and reviews, choose a theme that highlights these elements. If they tend to make impulse buys, focus on a theme encouraging quick and easy purchases.

Social Proof and Community Building 

If your target audience values social proof and community engagement, look for themes that integrate well with social media platforms and support community-building features like forums or user-generated content sections.

Customize Your Best Converting Shopify theme with EComposer 

Overview of EComposer 

Best Converting Shopify Theme - EComposer

EComposer Page Builder is a versatile tool that enables merchants to swiftly create various page types and sections using a live drag-and-drop editor. It supports customization for landing pages, collections, products, blogs, carts, and more, reducing the need for multiple third-party apps. With optimized speed tools, it maintains store performance, backed by round-the-clock live chat support. 

EComposer is praised for its customization options, user-friendly interface, unique features, updated templates, and powerful editor. Its responsive performance, device-specific customization, and exceptional customer support.

Customization options

  • Vast Pre-designed Layouts: Access over 100 pages and diverse layouts with 260+ sections and 90+ elements, facilitating versatile and compelling design options for high-converting pages.

Read more: 7 Must-have Website Design Elements for a Successful Shopify Store

  • Seamless Compatibility and Integration: Effortlessly integrate with default and premium Shopify themes, enabling easy customization and additions to enhance the theme's functionality.
  • Performance-Boosting Extensions: Access 20+ extensions, including analytics for improved performance tracking, ensuring optimized page performance and enhanced user experience.
  • Efficiency-Enhancing AI Integration: Seamlessly integrate ChatGPT for AI-powered content generation, significantly saving time and effort in content creation for compelling pages.
  • Mobile-Optimized Design Focus: Prioritize mobile responsiveness in template creation, ensuring a seamless and engaging experience for users across various devices, ultimately improving conversion rates.
  • Efficient Design Tools: Utilize live margin & padding adjustment and section builder functionality, enabling simple mouse-drag adjustments and efficient mass editing for quick design optimization.

Basic guide to use EComposer 

Step 1: Install EComposer Landing Page Builder

Best Converting Shopify Theme - Install EComposer

Step 2: Open the EComposer Landing Page Builder app in your store and start creating pages. EComposer allows users to create a diverse number of pages, including Landing page, Home page, Product page, Collection page, Blog list, Blog post, FAQ page, and other standard pages.

Read more: 

Create a High-Converting Shopify Product Page

How to create a stunning Blog page in Shopify

How to create a useful FAQ page for Shopify + Templates

Step 3: Add sections and utilize the customization options mentioned above. Let’s take an example of adding Background Image for Shopify store to attract the attention of customers more effectively.

1. Access your Shopify app dashboard and navigate to "Online Store" and select "Themes". Choose a theme that includes the section you wish to modify, then click "Customize."

Customize Best Converting Shopify Theme with EComposer

2. Inside the Shopify editor, click on "Add Section." Choose a section type that permits using an image as a background, such as the "Image Banner" section.

Customize Best Converting Shopify Theme with EComposer

3. Within the editing options for the "Image Banner" section, click "Select Image." In the popup window, either choose an existing image or click "Add Image" to upload a photo from your device. Click "Done" to finish uploading the image.

Customize Best Converting Shopify Theme with EComposer

4. To save your changes, click "Save" to complete the editing process.

Read more: Shopify Image Sizes Guide for Optimizing Conversions


Are there any limitations or challenges in converting themes to Shopify?

Due to structural differences, certain design elements or functionalities from external themes might not seamlessly translate to Shopify. Ensuring compatibility and responsiveness across devices and browsers can also pose challenges.

Are there specific design elements I should prioritize for my industry or target audience?

The design elements you prioritize should align with your industry and target audience preferences. For example:

  • E-commerce: Focus on intuitive navigation, clear product displays, and a seamless checkout process.
  • Fashion or Lifestyle: Emphasize high-quality imagery, engaging visuals, and a modern, visually appealing layout.
  • Tech or Innovation: Highlight functionality, clean design, and possibly interactive elements that showcase features.
  • Health and Wellness: Prioritize simplicity, trust-building elements, and calming visuals that resonate with your audience's wellness journey.

How do I ensure my chosen theme is mobile-responsive?

To ensure your chosen theme is mobile-responsive:

  • Live Preview: Use the live preview feature within Shopify to view how the theme adapts to different device sizes.
  • Test on Devices: Test the theme on various devices like smartphones and tablets to verify its responsiveness and functionality across platforms.
  • Check Responsiveness Elements: Ensure elements like text size, image scaling, and menu functionality adapt well to smaller screens without sacrificing user experience.
  • Google's Mobile-Friendly Test: Use tools like Google's Mobile-Friendly Test to check if the theme meets Google's mobile usability standards.


The best converting Shopify themes offer an avenue to transcend standard designs, allowing for unique layouts and functionalities. While the process may seem intricate, the benefits are substantial. Whether through professional services, conversion tools, or DIY methods, these themes bring diverse possibilities to your store. Remember, selecting the right theme involves aligning it with your brand identity and audience.

Along with utilizing these themes, you can also use EComposer Landing Page Builder to optimize your online store to align with the brand’s concept and customer demand.


Download EComposer TODAY!


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