[+25] Best Product Feedback Tools You need to know

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Best Product Feedback Tools

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As creators, entrepreneurs, or business leaders, understanding what your users think is invaluable. That's where Product Feedback Tools come into play, revolutionizing how we collect and leverage insights to enhance user experience. But with many options available, how do you navigate the sea of Product Feedback Tools to find the one that fits your needs?

Fear not, in this blog, we've curated an extensive list of the Top 25 Best Product Feedback Tools you need to know about. Fasten your seatbelts because, by the end of this ride, you'll be acquainted with the best tools and the knowledge to choose the perfect one for your unique needs. 

Let's dive into the world of Product Feedback Tools and revolutionize the way you connect with your audience!

What is a Product Feedback Tool?

Best Product Feedback Tools

A Product Feedback Tool is the gateway to understanding user experience and satisfaction. It serves as a pivotal resource for creators, offering a systematic way to gather insights that shape the trajectory of digital products.

Digital feedback surveys are the cornerstone of a Product Feedback Tool, providing a structured platform for users to articulate their thoughts, concerns, and aspirations. Like skilled artisans, these surveys capture user sentiments during critical product phases such as launches, development pipelines, user onboarding, and testing of new services or features. 

Why should you use Product Feedback Tools?

In the dynamic landscape of product development, the focus is no longer solely on gathering feedback but on the effectiveness of utilizing it. This is where the profound value of Product Feedback Tools comes into play. Let's delve into the compelling reasons why integrating these tools into your strategy isn't just advantageous but often a strategic necessity.

  • User-Centric Evolution: Product Feedback Tools enable a continuous improvement journey, placing your users at the core of development. Understanding their experiences, preferences, and challenges allows for targeted iterations, ensuring your product resonates with the intended audience.
  • Data-Driven Decision-Making: Product Feedback Tools provide the crucial insights needed for informed decision-making. Whether refining existing features or conceiving new ones, having a pulse on user feedback ensures alignment with user expectations.
  • Heightened User Satisfaction: Satisfied users translate into loyal users. Actively seeking and implementing feedback through dedicated tools signals a commitment to addressing user needs, fostering positive experiences, and cultivating brand loyalty.
  • Early Issue Detection: Product Feedback Tools act as proactive guardians, enabling the identification of issues in their early stages. Identifying and addressing concerns during the development cycle prevents potential escalations, saving time and resources while bolstering overall product quality.
  • Competitive Advantage: Product Feedback Tools offer a competitive edge by providing insights into user desires, allowing alignment with the ever-shifting demands of the market.
  • Optimal Resource Allocation: Product Feedback Tools guide resource allocation by highlighting the most important features to users and optimizing efforts for maximum impact.
  • Customer-Centric Culture: Integration of Product Feedback Tools fosters a customer-centric culture within your organization. This cultural shift underscores the importance of customer satisfaction and feedback at every stage of product development, creating a positive feedback loop benefiting both users and creators.

Product Feedback Tools are not mere feedback collectors but catalysts for growth, innovation, and creating products that authentically connect with your audience. 

Top 25 Best Product Feedback Tools

Zonka

Best Product Feedback Tools

Zonka Feedback is a highly intuitive and user-friendly software for efficient product feedback collection and analysis. It plays a pivotal role in integrating user insights into the product development. This tool facilitates omnichannel feedback collection across online and offline touchpoints throughout the customer journey.

Highlight Features:

  • Microsurveys are deployable in-app or in-product for real-time feedback at crucial customer touchpoints.
  • Advanced user segmentation and workflow automation to integrate existing tech stacks and project management tools seamlessly.
  • Features like dynamic survey logic, branching, and automated feedback tagging for personalized user questioning.
  • Feedback widget and intercept surveys, including pop-over, popup, slide-up, live chat, and embedded surveys.
  • Robust integration with business tools such as Salesforce, Zendesk, Freshdesk, Zapier, Slack, Google Analytics, Mailchimp, and more.
  • CX metric surveys (NPS, CSAT, CES) for measuring customer loyalty, satisfaction, and perceived effort.
  • White labeling for personalized and branded surveys.
  • Real-time feedback alerts, notifications, and survey targeting for precise feedback management.
  • Comprehensive reporting and analytics for primary metrics and detailed response analysis.

Pricing: 

  • Starter: $49/mo
  • Professional: $99/mo
  • Growth: $199/mo
  • Enterprise: Contact support

 

 

Hotjar

Best Product Feedback Tools

Hotjar is a comprehensive tool that allows for the collection of visual feedback through heatmaps, offering a visual representation of user interactions such as clicks, movements, and scrolling on a webpage. This visualization aids in identifying areas of high engagement, user drop-offs, and sections that may require improvement. Additionally, Hotjar enables capturing in-product feedback through surveys and recording user interactions to pinpoint potential frustrations.

Highlight Features:

  • Visual feedback through heatmaps illustrating web user interactions.
  • In-product feedback capture and user interaction recording for identifying potential frustrations.
  • Customizable feedback on specific webpage elements.
  • Forwarding incoming responses to support teams via email.
  • On-site surveys and feedback widgets for comprehensive user feedback.
  • Setting up conversion funnels to track user progress.
  • Creating NPS, CSAT, and microsurveys with checkboxes, radio buttons, and text fields.
  • Evaluating feedback responses to product updates by comparing pre-and post-release metrics within the dashboard.

Pricing:

  • Basic: FREE
  • Plus: $32/month
  • Business: $80/month
  • Scale: $171/ month

 

 

Survicate

Best Product Feedback Tools

Survicate stands out as a dynamic product feedback solution, streamlining the automation of user insights collection and analysis. Noteworthy for its efficiency, Survicate employs in-product micro surveys, presented as pop-ups, allowing targeted user interactions at opportune moments. The tool prides itself on swift implementation, requiring just a few lines of code for your first survey, supported by 125+ ready-to-go survey templates.

Highlight Features:

  • In-product micro surveys (pop-ups) for targeted user interactions.
  • Rapid and easy launch with minimal code requirements and 125+ ready-to-use survey templates.
  • Advanced targeting and triggering options for highly contextual surveys.
  • Options for investigating specific features, user groups, or product updates.
  • Suitable for one-off and recurring surveys, enabling continuous app performance monitoring.
  • Real-time analytics dashboard for tracking survey results, including response breakdowns and trend spotting.
  • Email alerts and Slack integration for efficient feedback loop closure.
  • Wide variety of integrations, accommodating popular tools such as Mixpanel, Amplitude, and Productboard.
  • Additional survey options include email and link surveys and a Feedback Button.

Pricing:

  • Starter: $53/month
  • Business: $117/month
  • Enterprise: Custom pricing (Book a call)

 

 

Appzi

Best Product Feedback Tools

Appzi distinguishes itself as a straightforward and user-friendly user feedback collection tool. Designed for simplicity, it facilitates the execution of quick micro surveys within your product through an intuitive, no-code creator. Users can opt to start from scratch or utilize available templates. Appzi offers versatility in survey deployment, allowing pop-up surveys, inline feedback widgets, or a customizable feedback button. 

Highlight Features:

  • Quick microsurveys with a no-code, intuitive creator.
  • Survey deployment options: pop-up surveys, inline feedback widgets, and a customizable feedback button.
  • High customizability of the feedback button, including placement, color, and text.
  • Targeting and trigger options for precise survey displays.
  • Analytics dashboard providing respondent answers, screenshots with URLs, and user data.
  • Support for integrations to push feedback directly to support, project management, and issue-tracking tools.

Pricing:

  • Basic: $29/month
  • Standard: $89/month
  • Pro: $349+/month

 

 

Qualaroo

Best Product Feedback Tools

Qualaroo excels in capturing feedback seamlessly while users interact with the product. It features customizable questions sent at the opportune moment, enhancing the precision of feedback collection. A unique user sentiment tool aids in organizing feedback into quantitative data, providing deeper insights. Qualaroo's Nudge technology allows advanced targeting based on user actions, facilitating segmentation based on customer tenure for tailored product survey questions.

Highlight Features:

  • Customized micro surveys with various survey question types and ready-to-use templates.
  • User sentiment tool for organizing feedback into quantitative data.
  • Advanced targeting using Nudge technology, segmenting users based on actions and customer tenure.
  • Feedback mining, keyword and emotion identification, and semi-automatic feedback closing through the analytics dashboard.
  • Question branching, white-labeling, and design customization options for collecting product feedback.

Pricing:

  • Essentials: $69/month
  • Premium: $149/month
  • Business: $299+/month

 

 

Typeform

Best Product Feedback Tools

Typeform stands out as a versatile and widely-used market research tool, doubling as effective product feedback software. It incorporates embedded product feedback forms and intercepts for seamless user feedback collection. The tool is renowned for its user-friendly forms, featuring embedded product feedback forms and intercepts. With ready-made survey templates, users can swiftly initiate product feedback collection. 

Highlight Features:

  • Inclusion of icons, photos, and videos in various survey types, including multiforms and quizzes.
  • Personalized and branded surveys and templates for lead generation, research, and user feedback.
  • Integrations with Slack, Google Analytics, Mailchimp, Zapier, ActiveCampaign, and more.
  • Simple analytics for swift tracking of feedback and user insights.
  • Live Preview mode for real-time viewing of changes.
  • AI-based chatbot website wizard for engaging user interactions.

Pricing:

  • Basic Plan: $25/month
  • Plus Plan: $50/month
  • Business Plan: $83/month
  • Enterprise Plan: Custom pricing, available by connecting with the sales team.

 

 

Doorbell

Best Product Feedback Tools

Doorbell is a straightforward feedback widget tool designed to run on websites, web apps, as well as Android and iOS platforms. It empowers users to create fully customizable, multilingual microsurveys. Notably, Doorbell captures automatic screenshots, providing valuable context for understanding the customer experience at the moment of feedback. The tool also allows respondents to attach files to enhance their feedback.

Highlight Features:

  • Fully customizable, multilingual microsurveys.
  • Automatic screenshots captured for better understanding of customer experience.
  • Option for respondents to attach files to their feedback.
  • Real-time, collaborative analytics dashboard for tracking survey results.
  • Valuable integrations with help desks, team chat apps, and an impressive array of project management apps.

Pricing:

  • Enterprise: $99/month
  • Business: $49/month
  • Startup: $29/month

 

 

UserReport

Best Product Feedback Tools

UserReport offers user tracking and activity monitoring within your product or mobile app through two simple yet powerful widgets – a feedback widget and a survey. The feedback widget captures product feedback, feature requests, bug reports, and more, while integrated surveys enable direct user interaction as a seamless part of your product. 

Highlight Features:

  • Discover user demographics for informed marketing and product strategies.
  • Feedback across metrics like NPS to gauge customer loyalty and satisfaction.
  • Integration with Google Analytics for a comprehensive view of user preferences.
  • Customizable and localized feedback widget to align with brand identity and cater to diverse user groups in multiple languages.
  • Beautiful sales kit for enhanced conversion of prospects into customers.
  • Data reporting and analytics to visualize user feedback trends, track changes, and identify user patterns.

Pricing:

  • Customized Plans
  • Free Plan Available

 

 

Usersnap

Best Product Feedback Tools

Usersnap empowers users to prioritize product feedback and feature requests, share opinions, and report bugs and product issues. It facilitates user alerts for reporting issues and allows users to share screenshots, videos, and annotations as references, providing a comprehensive view of the product issue.

Highlight Features:

  • Feedback collection from in-product raters with NPS, CSAT, and CES surveys.
  • Easy installation through a global snipper in HTML code or with the WordPress plugin.
  • Split-screen functionality for a clear view while working on feedback.
  • Report creation for specific time frames to track issue frequency.
  • Integrations with other workspace tools for efficient management of feedback data.
  • Notification settings for each project.

Pricing:

  • Starter Plan: $69/month
  • Company Plan: $129/month
  • Premium Plan: $249/month
  • Enterprise Plan: Customized plan tailored to business requirements.

 

 

Pendo

Best Product Feedback Tools

Pendo serves as a comprehensive Product Feedback and Analytics tool, enabling businesses to capture and prioritize customer feature requests at scale. Users can upvote suggestions on the dashboard, providing valuable insights for product development. Pendo's in-app surveys allow users to group based on activity and gather feedback on specific product features, enhancing user engagement.

Highlight Features:

  • Analytics to track user interactions with the product, guiding decision-making.
  • In-app surveys targeted specific user segments and product interactions to increase response rates.
  • User segmentation for feedback analysis, identifying common suggestions.
  • Showcase the status of customer requests, fostering transparency and acknowledgment.
  • Integrations with tools such as JIRA, Salesforce, Zendesk, Hubspot, and more.

Pricing:

  • Free Plan: For up to 1000 users.
  • Growth, Portfolio, and Premium Plans: Personalized pricing.

 

 

Google Forms

Best Product Feedback Tools

Google Forms stands as a classic customer research solution, well-known for its simplicity and effectiveness. Its most significant advantage lies in being free to use, making it accessible to a broad user base. Google Forms offers a selection of question types with limited customization options, providing a straightforward survey creation process. The tool includes a real-time report view for tracking results. Users can distribute forms via a link or embed them on their websites. 

Highlight Features:

  • Free to use, making it highly accessible.
  • Selection of question types with limited customization options.
  • Real-time report view for tracking results.
  • Distribution via links or embedding on websites.
  • Seamless integrations with other Google tools, such as Google Sheets.

Pricing: FREE

 

 

UserPilot

Best Product Feedback Tools

Userpilot empowers product teams to enhance user adoption by analyzing user behavior and implementing behavior-driven experiences. The tool facilitates tracking product usage across various customer segments, enabling the delivery of smooth onboarding and personalized experiences at every touchpoint.

Highlight Features:

  • Net Promoter Score (NPS) widget for conducting NPS Surveys.
  • Microsurveys to provide personalized experiences based on user requirements.
  • Dashboard consolidating all NPS survey responses for comprehensive analysis.
  • Customization features for branding and tailoring surveys.
  • User segmentation and behavior-driven triggers to identify the most relevant users.

Pricing:

  • Starter: $249/month.
  • Growth: $499/month
  • Enterprise plans available with personalized pricing by contacting the Userpilot team.

 

 

Canny

Best Product Feedback Tools

Canny positions itself as a feature voting board and a comprehensive solution for capturing, organizing, and analyzing customer feedback—a market leader in its category. The tool introduces a product feature voting board that empowers users to vote for their preferred features. Canny facilitates the identification of voters and automates the feedback loop closure; once a feature is released, voters receive notifications. The analysis dashboard simplifies feature prioritization, user segmentation, and progress communication across teams and with users. 

Highlight Features:

  • Product feature voting board for user-driven feature prioritization.
  • Automated feedback loop closure notifying voters upon feature release.
  • Analysis dashboard for prioritizing features based on chosen factors and communicating progress.
  • Multiple integrations for efficient data transfer to project management tools.
  • Consolidation of product feedback from diverse sources, including customer-facing team-led chats.
  • Changelog feature for informing users about recent product changes.

Pricing:

  • Free Plan: Basic features.
  • Growth Plan: $360/month.
  • Business Plan: Customized pricing—contact the Canny team.

 

 

Chisel

Best Product Feedback Tools

Chisel emerges as a versatile product feedback and project management tool, offering a range of survey types, including Needs Assessment Surveys and Product and Usability Surveys. The tool provides a library of prebuilt survey templates covering everyday use cases. Noteworthy features include an Idea Box for capturing, curating, organizing, and prioritizing ideas related to customer feedback, features, or product enhancements. 

Highlight Features:

  • Idea Box for capturing, curating, organizing, and prioritizing ideas.
  • Idea Portal for users to share feature requests and ideas.
  • Audience Panel to target ideal users for surveys.
  • Versatile survey types, including prebuilt templates for everyday use cases.

Pricing:

  • Essential Plan: FREE
  • Premium Plan: $49/month.
  • Enterprise Plan: Personalized plan with costs tailored to business requirements.

 

 

Rapidr

Best Product Feedback Tools

Rapidr serves as a comprehensive tool for collecting feedback and managing the entire product lifecycle. It facilitates collecting feedback from product users, analyzing feedback, sharing progress through the product roadmap, and notifying users about developments or changes in the product. Rapidr offers diverse features, including feedback portals, public and private boards, feedback widgets for embedding anywhere in the app, and the ability to analyze and prioritize feedback.

Highlight Features:

  • Feedback portals, public and private boards, and embeddable Feedback Widgets for versatile feedback collection.
  • Analysis and prioritization of feedback, identifying top ideas and common suggestions.
  • Public product roadmap for transparent communication of upcoming features.
  • Product changelog for announcing updates and feature releases.
  • Custom statuses for different types of feedback.
  • Feedback widgets for users to share feedback in mobile or web apps.
  • Integrations with tools like Slack, Intercom, Zendesk, and more.

Pricing:

  • Startup Plan: $49/month.
  • Business Plan: $199/month.
  • Enterprise Plan: Customizable plan with a personalized price quote.

 

 

ProProfs Survey Maker

Best Product Feedback Tools

ProProfs Survey Maker is a versatile tool enabling the creation of surveys, polls, feedback forms, and questionnaires to gather in-depth feedback from users. Users can seamlessly integrate surveys into websites, embed them in emails, or share them as links with the desired audience. With a range of question types, templates, and advanced features, ProProfs Survey Maker facilitates comprehensive feedback collection through various channels.

Highlight Features:

  • 15+ question types, visual questions, and 100+ templates for diverse survey creation.
  • Gathering product feedback via email, pop-ups, website embeds, social media, and feedback sidebar.
  • Detailed reporting for response analysis and survey campaign tracking.
  • Seamless integration with tools like Mailchimp and Salesforce for enhanced functionality.

Pricing:

  • Essential Plan: $20/month.
  • Business Plan: $40/month.
  • Business+ Plan: $200/month.

 

 

Delighted

Best Product Feedback Tools

Delighted stands out as a highly intuitive product feedback collection software tool, offering a unified platform for collecting and analyzing feedback. Leveraging its multi-channel deployment feature, Delighted enables users to gather feedback based on user presence from various sources. With a focus on simplicity and effectiveness, the tool provides diverse question types, survey design customizations, and advanced features like survey branching and question randomization.

Highlight Features:

  • 8+ question types, including survey branching and question randomization.
  • Comprehensive dashboard for tracking and deriving insights from feedback data.
  • Segmentation features with filters for gender, custom tags, customer type, and location.
  • Dedicated score tracker for gauging NPS performance.
  • Built-in sentiment analysis for monitoring user emotions generating Pivot table reports.
  • Seamless integration with Slack, Segment, HubSpot, and Heap.

Pricing:

  • Premium Plan: $224/month.
  • Premium Plus Plan: $449/month.
  • Enterprise Plan: Customized plan available by contacting the Delighted team.

 

 

Refiner

Best Product Feedback Tools

Refiner is a micro survey platform designed to empower users to craft tailored surveys from over 12 question types. The platform offers flexibility, allowing users to choose from pre-designed templates for customer success, product research, and growth marketing or create surveys entirely from scratch. Refiner emphasizes its built-in analytics dashboard with advanced segmentation, facilitating in-depth survey analysis.

Highlight Features:

  • Over 12 question types for crafting tailored surveys.
  • Built-in analytics dashboard with advanced segmentation for survey analysis.
  • Seamless integration with product analytics tools for deeper data insights.
  • Close feedback loops, send alerts and share data with research or product management systems.
  • Email and link-based survey distribution.

Pricing:

  • Essential Plan: $79/month.
  • Growth Plan: $199/month.
  • Enterprise Plan: Customized pricing—contact the Refiner team for a quote.

 

 

Upvoty

Best Product Feedback Tools

Upvoty is a straightforward feedback voting board that provides a comprehensive solution for collecting and managing feedback. Like other tools, Upvoty offers a feedback board for feature voting, a product roadmap, and a changelog to communicate progress transparently. These boards can be distributed as separate pages or in-product widgets. Upvoty allows the setup of private boards with the option to hide user data, ensuring privacy.

Highlight Features:

  • Feedback board for feature voting.
  • Product roadmap and changelog for transparent communication.
  • Distribution options as separate pages or in-product widgets.
  • Notifications to users about updates and task assignments to team members.
  • Organizational options such as tags and segments for a tidy product roadmap.
  • Multiple integrations for connecting with project management tools and automating notifications.

Pricing:

  • Power Plan: $15/month.
  • Super Power Plan: $49/month.
  • Unlimited Power Plan: $99/month.

 

 

UserTesting

Best Product Feedback Tools

UserTesting is a versatile platform designed to capture feedback on user experience, analyze results, and quickly share findings. The tool facilitates remote usability tests, live interviews, and screen recordings, allowing users to collect and analyze real insights into user behavior. UserTesting focuses on live analysis, providing features for immediate assessment of user interactions.

Highlight Features:

  • UserTesting templates for concept validation, needs discovery, and gathering customer views.
  • Usability tests and A/B testing to assess product features.
  • Ready-to-use templates and the ability to design tests from scratch.
  • Reporting and filter options for in-depth feedback analysis.
  • Sentiment Analysis feature for a nuanced understanding of feedback.
  • Integrations with tools like JIRA, Slack, and Trello.

Pricing: Pricing details not provided. Please check UserTesting's official website or contact their team for pricing information.

 

 

Savio

Best Product Feedback Tools

Savio positions itself as a platform for centralizing product feedback, offering a modern approach to feedback tracking with its distinctive "not your grandma’s voting board." The main feature is the feedback tracking dashboard, allowing users to consolidate insights from support tools and CRMs in one centralized location. Savio excels in categorizing and organizing feedback, providing the ability to tie customer feedback to feature requests and segment data based on various conditions. 

Highlight Features:

  • Feedback tracking dashboard for centralizing user insights.
  • Categorization and organization of feedback, linking it to feature requests and applying multiple conditions for segmentation.
  • Closing the feedback loop through accessible communication with respondents.
  • Voting board focusing on privacy and anonymity, allowing private or per-customer boards and hiding vote counts and specific features.
  • Impressive integration list, including tools like Salesforce, Zendesk, Hubspot, Shopify, and Segment.

Pricing:

  • Essential Plan: $39/month.
  • Professional Plan: $79/month.
  • Business Plan: $249/month.

 

 

Parlor

Best Product Feedback Tools

Formerly known as Parlor and now rebranded as Parative, this tool offers a URM (User Relationship Management) system built on three key pillars: User Engagement, Voice of the User (VoU), and User Intent Tracking. Parative's User Engagement tool facilitates the collection of various user input forms, including customer support tickets, bug reports, feature requests, and the execution of surveys such as NPS®, CSAT, and custom surveys.

Highlight Features:

  • Engaging users by sharing the product roadmap and inviting feature votes.
  • Assessing user sentiment, opportunities, and challenges through survey insights.
  • Seamless import of customer feedback and data from tools such as Salesforce, Zendesk, and Slack.

Pricing: Customizable pricing based on business requirements.

 

 

Feedier

Best Product Feedback Tools

Feedier is a customer experience improvement tool designed to enhance the end-user experience by consolidating direct and indirect feedback in a centralized platform. The tool facilitates feedback collection through surveys and provides a comprehensive reporting dashboard for real-time customer satisfaction and user experience insights.

Highlight Features:

  • Enablement of multiple languages, conditions, 15+ question types, and personalized survey branding.
  • Creation of SMS and email campaigns to prompt users for survey participation.
  • Utilization of the built-in analytics dashboard for monitoring survey performance data.
  • Application of text analytics, live feed, and filters to generate tailored reports.

Pricing: Contact the Feedier team for a price quote tailored to your business requirements.

 

 

Productboard
Best Product Feedback Tools

Productboard is a comprehensive product management tool designed to assist in building a product roadmap based on customer feedback. Leveraging AI for actionable insights, the tool offers an automation feature to filter feedback and efficiently share it with the relevant internal teams, enabling prompt actions.

Highlight Features:

  • Centralize survey feedback, sales talks, and support tickets in a unified hub.
  • Gathering feedback on future development and soliciting fresh ideas from customers.
  • Facilitating communication and celebration of new product releases together with customers.

Pricing:

  • Essential Plan: $20 per maker/month.
  • Pro Plan: $80 per maker/month.
  • Enterprise Plan: Customized pricing is available by contacting the sales team.

 

 

Nicereply

Nicereply is a specialized feedback management tool that measures and enhances user satisfaction. It excels in capturing transactional Net Promoter Score (NPS), Customer Satisfaction (CSAT), and Customer Effort Score (CES). The tool facilitates collecting customer feedback from various communication channels, including email, chat, and social media.

Highlight Features:

  • A wide range of integrations, particularly with helpdesk systems, are available across all plans.
  • Analytics dashboard displaying score breakdowns and reports, enabling data sampling, and featuring a "Leaderboard" to identify top performers.
  • Offers in-signature email surveys and post-resolution surveys after a ticket is closed.

Pricing:

  • Starter Plan: $14/month.
  • Essential Plan: $119/month.
  • Growth Plan: $239/month.
  • Business Plan: $359/month.

 

 

What Makes a Good Product Feedback Tool?

A good Product Feedback Tool is not merely a data collector; it's a strategic ally in enhancing user satisfaction and driving product excellence. To identify the right tool for your needs, consider the following essential characteristics:

  • Diverse Feedback Widgets:  Look for a tool that provides a range of feedback widgets—pop-over surveys, feedback buttons, side tabs, and event-triggered pop-ups. This diversity enables targeted user feedback, allowing you to launch surveys based on specific events and actions within your application. Ensure the chosen tool allows easy integration of web widgets with minimal coding.
  • Customization Capabilities: Prioritize tools that offer extensive customization, including complete form and survey customization and white-labeling options. A seamless brand experience is crucial; choose a tool that conveys all services from your account and product rather than a third-party feedback tool.
  • Advanced User Segmentation: Opt for tools that provide advanced user segmentation based on attributes, behavior, scores, and interactions. This capability empowers tailored marketing strategies, allowing you to direct your efforts more precisely. Verify whether the chosen tool supports user segmentation for a more targeted approach.
  • Ability to Close the Feedback Loop: Ensure the tool promptly notifies you about negative feedback and facilitates improvement actions for Customer Experience (CX). Your chosen product feedback solution should support CX automation, including real-time notifications, task creation, customer rewards, and initiatives to enhance the overall customer experience.
  • Advanced Feedback Data Analysis and Reporting: Select tools with robust data analysis features, including Text and Sentiment Analysis, alongside periodic and metric survey reports. This ensures extracting meaningful insights from user responses, driving product-led growth through actionable customer feedback.
  • Channels to Collect Feedback: A practical product feedback tool understands the importance of being omnipresent. Choose a tool that allows you to share your Product Feedback Surveys across multiple channels, including in-app, email, SMS, and various website surveys like pop-ups and feedback buttons.
  • Powerful Integrations: Evaluate the integrations offered by the Product Feedback Tool. Seamless workflow is essential, so ensure the tool integrates well with your workspace tools. This facilitates the automation of feedback data flow and enables the easy triggering of feedback-driven actions.

A good Product Feedback Tool seamlessly combines technological prowess with user-centric features, empowering you to collect feedback and transform it into actionable strategies for product improvement.

7 key factors to help you easily choose the right Product Feedback Tool

Best Product Feedback Tools

Selecting the right Product Feedback Tool is a strategic decision that can significantly impact your product's evolution and user satisfaction. To guide you in this crucial choice, consider the following seven criteria, each essential for ensuring the effectiveness and compatibility of your chosen tool:

User-Friendliness

Evaluate the tool's user-friendliness. An intuitive interface is crucial for seamless adoption across your team. A tool that is easy to navigate ensures that both technical and non-technical users can harness its capabilities effectively, maximizing its potential without a steep learning curve.

Integration Capabilities

Delve into the integration capabilities of the tool. Look for seamless compatibility with your existing workspace tools. The ability to integrate with project management, collaboration, and communication tools streamlines workflows, allowing for the automated flow of feedback data. Check for API support and available connectors to ensure a cohesive and efficient process.

Customization Options

Explore the extent of customization options offered by the tool. The ability to tailor forms, surveys, and feedback widgets is crucial for maintaining a consistent brand identity. Look for white-labeling possibilities that allow you to present the tool as an integral part of your product and brand, reinforcing a seamless user experience.

Feedback Collection and Organization

Examine the tool's features for feedback collection and organization. A robust tool should support diverse channels for collecting feedback, including in-app surveys, email surveys, SMS surveys, and various types of website surveys. The ability to organize feedback systematically ensures that you can extract meaningful insights and take targeted actions based on user sentiments.

Analytics and Reporting

Delve into the analytics and reporting features. Look for tools that offer advanced capabilities such as Text and Sentiment Analysis. Periodic and metric survey reports should provide a comprehensive view of user responses. The depth of analysis and reporting directly correlates with your ability to extract actionable insights and drive product-led growth.

User Support

Assess the level of user support provided by the tool. Reliable customer support is crucial for addressing any queries or issues promptly. Look for tools backed by responsive support teams offering documentation, tutorials, and direct assistance. Effective support ensures a smooth implementation and ongoing utilization of the tool.

Cost

Conduct a thorough cost analysis. While the value the tool brings to your product development process is paramount, ensuring that it aligns with your budgetary constraints is equally essential. Evaluate the pricing structure, considering scalability and additional costs associated with advanced features.

Final Thoughts

Each tool on this list brings its strengths to the table, ensuring that whether you prioritize user engagement, sentiment analysis, or feature voting, there's a solution that aligns with your goals. Remember, the journey doesn't end with choosing a tool; it begins.

Embrace the power of feedback, choose wisely, and let your users be the driving force behind the success of your product. Happy feedbacking!




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